• Ascend 2018: Our Biggest Speaker Lineup Yet Image

    articleJun 20, 2018 | 3 min. read

    Ascend 2018: Our Biggest Speaker Lineup Yet

    This year marks WebPT’s 10th anniversary of education, dedication, and innovation in the rehab therapy space—and what better way to celebrate than to put together our biggest Ascend agenda and speaker lineup yet? Rehab therapy’s best and brightest will come together this fall at Ascend—but this conference isn’t just about gleaning tons of actionable business wisdom from our superstar speakers. You’ll also have plenty of opportunities to take the floor yourself as you participate in meaningful discussions …

  • The True Cost of a Denied Claim in Your PT Practice Image

    articleJun 15, 2018 | 5 min. read

    The True Cost of a Denied Claim in Your PT Practice

    Claim denials are the worst. Not only does remedying them require additional time and resources, but they also delay cash flow—a situation that can be difficult for practices to navigate. While you may be tempted to overlook one or two denials, these pesky problems add up quickly—and even a couple can point to a much larger issue. And that issue that could cost your clinic a lot of money. Here’s what you need to know about the …

  • Financial Wasteland: 7 Sneaky Ways Your Practice is Losing Revenue Image

    articleJun 11, 2018 | 6 min. read

    Financial Wasteland: 7 Sneaky Ways Your Practice is Losing Revenue

    If you’re like me, when you think of a wasteland, you probably picture an arid desert that’s void of all life—barring a few post-apocalyptic troublemakers à la Mad Max. Hollywood depictions aside, our imaginations aren’t all that far off, because the defining attribute of a wasteland is a distinct lack of growth—or potential to cultivate new growth. And if your practice is smack dab in the middle of a financial wasteland, you’ll find it hard to grow …

  • Is Your Practice Financially Healthy? [Quiz] Image

    articleMay 31, 2018 | 1 min. read

    Is Your Practice Financially Healthy? [Quiz]

    Regular health check-ups are crazy-important. After all, even if you’re only experiencing mild symptoms—like a little cough, stuffy nose, or simple sprained ankle—it’s better to know you’ve got a clean bill of health than to just assume it. And if there is an underlying issue, it’s better to catch it sooner rather than later. Similarly, it’s important to regularly assess your practice’s health—specifically, its financial health. Even if things seem hunky-dory on the surface, there could be …

  • Common Questions from our Art of Discovering and Selling Value Webinar Image

    articleMay 16, 2018 | 12 min. read

    Common Questions from our Art of Discovering and Selling Value Webinar

    Earlier this week, WebPT President Heidi Jannenga, PT, DPT, ATC/L, and guest host Tannus Quatre, PT, MBA, hosted a webinar designed to help physical therapists learn the art of discovering—and selling—their value. While PTs have historically shied away from sales, in today’s evolving healthcare ecosystem, it’s absolutely imperative that all providers—and especially specialists such as rehab therapists—excel at positioning the benefits of their services in such a way that resonates with patients, payers, and referral sources. At …

  • Retention, Please: Why Patient Dropout is Killing Rehab Therapy Practices— and How to Stop It Image

    downloadApr 24, 2018

    Retention, Please: Why Patient Dropout is Killing Rehab Therapy Practices— and How to Stop It

    Patient health is the top priority for most rehab therapists—specifically, getting patients back to a level of health that allows them to do what they love. But, when patients say “sayonara” before they reach their therapy goals, they lose the opportunity to live their fullest lives. To make matters worse, the average rehab therapy practice will lose $150,000 annually due to patient dropout alone. Talk about a one-two punch to the gut. Here at WebPT, we believe …

  • Mitigating Revenue Risk in Your Outpatient Rehab Facilities Image

    articleApr 24, 2018 | 4 min. read

    Mitigating Revenue Risk in Your Outpatient Rehab Facilities

    Whether you’re at the helm of one outpatient rehab facility or many, the challenge to provide exceptional clinical care—and remain profitable enough to continue supporting your staff and serving your patients—remains the same. And while this challenge certainly isn’t anything new in our profession, it’s getting increasingly difficult to overcome as regulations become more stringent and adhering to them becomes more time-consuming—all as payments continue to decrease. Given the current state of healthcare reform, strategies for mitigating …

  • Playing for Keeps: The How and Why of Patient Loyalty Image

    articleApr 13, 2018 | 9 min. read

    Playing for Keeps: The How and Why of Patient Loyalty

    I have a confession to make: I have a not-so-secret “thing” for epic tales. King Arthur? Love it. Lord of the Rings? Yes, please. Game of Thrones? You betcha. If it has swords, wizards, and a medieval setting, then you can count me in. While I find it difficult to pinpoint a single reason for my fondness of these stories, one thing that draws me in is the loyalty and devotion their heroes have to a chosen …

  • NPS® in Health Care: Leveraging Loyal Patients to Drive New Business and Improve Revenue Image

    articleApr 6, 2018 | 8 min. read

    NPS® in Health Care: Leveraging Loyal Patients to Drive New Business and Improve Revenue

    Most rehab therapy business owners, executives, and administrators understand the value of happy, loyal patients—especially given that a patient’s attitude toward, and relationship with, his or her provider can majorly impact the outcome of that patient’s treatment. But, did you know that you can use Net Promoter Score® (NPS®) tracking to systematically identify your already-pleased patients and leverage them to drive new business and improve your revenue? This powerful metric can also help you learn about, prioritize, …

  • Untapped Potential: The Art of Discovering and Selling Your PT Value Image

    webinarApr 3, 2018

    Untapped Potential: The Art of Discovering and Selling Your PT Value

    As the old saying goes, “In the absence of value, price is always an issue.” In other words, people aren’t going to pay for something they don’t consider valuable—whether that’s a car, a software, a new haircut, a piece of art, or even a healthcare service. Unfortunately, healthcare providers in general—and physical therapists in particular—tend to overlook the value issue, instead focusing solely on the price problem. What they may not realize, though, is that price and …

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