There are pros and cons to outsourcing your clinic’s marketing vs. keeping it in-house. However, it’s important to choose an option that easily pulls data into your EMR, tracks leads, produces easy-to-run campaigns, augments your website landing pages, and more. The perfect middle ground is a marketing and patient engagement solution like WebPT Reach that offers automation that does a lot of the hard work for you while allowing you to stay in control of your brand’s messaging and overall marketing strategy.
WebPT Reach
Grow Your Practice with a Marketing Solution Built for Rehab Therapy
Tap into powerful marketing automation tools to keep current patients engaged with their care, reactivate those who’ve abandoned treatment, and convert prospects into new patients.

Discover a better way to market your practice.
WebPT Reach is the only complete marketing solution for rehab therapy that allows for a seamless flow of patients and leads in and out of your EMR. With automated marketing campaigns, lead management, and perfectly timed loyalty surveys, you can attract new patients and use intelligent workflows to send the right messages to re-engage existing patients at the right time.

Attract and convert prospective patients.
Leverage custom website pages, segmented campaigns, and lead management tools to turn prospects into patients.
Create landing pages to capture prospective patient information.
Easily build custom website landing pages as the starting point for your marketing campaigns and allow prospects to learn more about your practice. After they fill out a form on your page, their information automatically flows into your lead management workflows and your EMR.
Easily track and follow up with leads.
The lead management feature in WebPT Reach allows you to track, manage, and convert prospective patients into booked appointments. Current and prospective patients flow seamlessly in and out of your EMR—no tedious data entry from an external marketing solution required.
Keep patients coming through your doors.
Effortlessly engage patients and improve retention with automated campaigns that deliver the right content to the right patient at the right time.
Enhance engagement with automated marketing campaigns.
With automatic email, text, and in-app messages, you can engage with current clientele and send reactivation campaigns to stay in touch with past patients. Plus, segmentation functionality allows you to send targeted, personalized messages like an eight-week check-in to all discharged patients with back pain.
Drive engagement with a custom-branded mobile app and portal.
Retain patients throughout their course of care and increase visits per case with a branded mobile app and patient portal, where you can communicate with patients via text, email, or mobile app push notifications.


Find out what your patients are really thinking.
Use Net Promoter Score® (NPS) Surveys to paint a more accurate, complete picture of the patient experience in your practice.
Gather meaningful, real-time feedback.
Send automated NPS® surveys to collect patient feedback, course-correct dissatisfied patients earlier in their care journey, and tap into your happiest customers for online reviews. Plus, monitor NPS trends by clinic, provider, and diagnosis groups on your easy-to-navigate dashboard.
Frequently Asked Questions About Rehab Therapy Marketing
There are plenty of marketing software solutions out there, but we compiled a list of the top 18 marketing tools for PTs.
See why WebPT is the best Physical Therapy EMR.
Got a specialty?
So do we.
Our business is your business, and we know there are a lot of niches in the world of therapy. That’s why we offer specialty-specific documentation modules for both rehabilitative and habilitative therapy, including speech-language pathology, pediatrics, feeding, counseling, occupational therapy, vestibular, neuro, ortho, and pelvic health.
Looking for ways to save time?
Us, too.
Since the beginning, we’ve focused our solutions on supporting rehab therapists' needs and boosting their productivity to make managing their practices easier. That’s why we offer various automated features to enhance your efficiency, boost your bottom line, and allow you to spend less time on documentation and more time treating patients.
Drowning in Medicare rules?
We’re your life raft.
Make Medicare and payer compliance a breeze with our integrated solutions for functional limitation reporting, MIPS, and KX modifier threshold tracking. Plus, ensure proper billing and prevent coding errors with our built-in 8-minute rule and NCCI edit functionality.
Real practices, real results.
