Our Purpose

Our Purpose

We believe in empowering the rehab therapy community to achieve greatness in practice. That’s why we created an innovative, end-to-end business solution designed specifically for rehab therapy professionals.

WebPT gives every rehab therapy business—from single-therapist clinics to multi-location enterprises—the tools necessary to maximize performance, revenue, and patient outcomes.

In the heart of AZ

Our Story

In 2006, Heidi Jannenga, a leading sports physical therapist and multi-site clinic director, was looking for ways to improve her practice’s bottom line. After identifying dictation and paper documentation management as two of her business’s biggest costs, she started looking for a less expensive solution to documentation.

Runnin’ Down a Dream

Heidi knew she needed something that would not only fit her workflow as a PT, but also be affordable, intuitive, and easy to implement in her practice. The more she shopped around, though, the more discouraged she became. That was when she enlisted the help of Brad Jannenga, a seasoned technologist with three successful SaaS platforms under his belt, to develop her business’s ideal software solution. Brad shadowed Heidi in her practice to gain a deep understanding of her workflow and documentation needs. In the evenings, the two would regroup and map out how the software should work. Then, Brad would get to coding and Heidi would get to testing. And piece by piece, WebPT—a web-based physical therapy EMR—was born.

Takin’ Care of Business

WebPT officially launched in 2008. Within three years, their cloud-based idea grew into the leading physical therapy software on the market. Today, as co-founder and and Chief Clinical Officer, Heidi advises on the company’s strategic direction and product innovation, while advocating for the rehab therapy profession on an international scale. Since its launch, WebPT has evolved from a startup into one of the nation's fastest-growing privately held companies, employing more than 500 people, while helping more than 80,000 Members run better, more efficient practices and improve care delivery.

In addition to offering defensible, compliant, and intuitive documentation, WebPT provides physical therapists, occupational therapists, and speech-language pathologists with intelligent business and compliance reporting, interactive and organized scheduling, integrated billing software and revenue cycle management services, built-in patient outcomes tracking, patient-facing marketing and home exercise software, and one-stop shopping (and saving) with the WebPT Marketplace. And it's all web-based, which means therapists can securely manage their patients and practices anywhere, anytime.

Don’t Stop Thinking About Tomorrow

Never satisfied with the status quo, we here at WebPT continue to innovate, performing weekly software updates to ensure our Members always get the very latest in technological advancements and compliance solutions. And our Members have a seat at the WebPT development table, so to speak. Within the application, they can submit suggestions and vote on the priority of system updates as well as new features and products. In fact, some of the most meaningful application improvements have come directly from Member suggestions.

Headquartered in the historic Warehouse District in downtown Phoenix, WebPT has been listed on Inc. Magazine's list of the nation's 5000 fastest-growing companies seven years in a row—earning it a spot on the prestigious Inc. Honor Roll—and ranked on the Deloitte Technology Fast 500 list in 2016. We're also one of the fastest-growing software companies in Arizona and one of the fastest-growing EMRs in the country, with hub locations in California, Minnesota, Maine, Georgia, Virginia, Massachusetts, and Colorado. Holding true to our startup roots, we value lean business principles, a casual work environment, and collaborative, team-oriented workspaces. Office culture reflects our mission to innovate: we work smart, play hard, and always put our Members first—and that's demonstrated by our 99% uptime rate and 99% customer retention rate. We also love dogs, food trucks, flip-flops, and Nerf guns.

Our Journey

    • Founded in AZ


      Founded in Phoenix

    • APTA


      Launched at APTA Combined Sections Meeting (CSM)

    • 1M funding


      Closed $1M Series A funding round

    • WebPT Billing Service


      Launched the WebPT Billing Service

    • Inc. 500


      Ranked #231 on the Inc. 500 List of Fastest-Growing Companies

    • Battery Ventures


      Received significant investment from Battery Ventures

    • Inc. 500


      Ranked #362 on the Inc. 500 List of Fastest-Growing Companies

    • Aquired WebOutcomes


      Acquired WebOutcomes

    • Building growth


      Grew to 20,000 square feet and 200 employees

    • Aquired Therabill


      Acquired Therabill

    • Inc. 5000


      Ranked #723 on the Inc. 5000 List of Fastest-Growing Companies

    • Clinic growth


      Grew to 55,000 Members at 8,500 clinics

    • Outcomes launched


      Launched WebPT Outcomes

    • Fast 500


      Ranked #1,445 on the Inc. 5000 List of Fastest-Growing Companies

    • Fast 500


      Acquired Strive Labs

    • Fast 500


      Ranked #2,640 on the Inc. 5000 List of Fastest-Growing Companies, making elite Honor Roll

    • Acquired BMS


      Acquired BMS Practice Solutions

    • 10 Years


      Celebrated 10-year company anniversary

    • ISO certification


      Achieved BSI ISO 27001:2013 certification

    • Inc. 5000


      Ranked #3,803 on the Inc. 5000 List of Fastest-Growing Companies, appearing on the elite Honor Roll for the second time

    • Named the 2019 KLAS Category Leader for the Ambulatory Rehab/Therapy segment


      Named the 2019 KLAS Category Leader for the Ambulatory Rehab/Therapy segment.

    • Named the 2019 KLAS Category Leader for the Ambulatory Rehab/Therapy segment


      Ranked #2,506 on the Inc. 5000 List of Fastest-Growing Companies, appearing on the elite Honor Roll for the third time.

    • Joined the Warburg Pincus family of brands.


      Joined the Warburg Pincus family of brands.

The WebPT Team

  • Picture of Nancy Ham
    Nancy Ham CEO

    Nancy Ham joined WebPT as CEO and a board member in 2016, bringing with her a wealth of experience in successfully establishing, developing, growing, and operating private and public healthcare information technology companies. As CEO, she focuses on developing innovative strategies to help guide the company through its next phase of growth.

    Prior to joining WebPT, Nancy served as CEO of Healthagen Population Health Solutions, an Aetna company. There, she oversaw several tech businesses, including Medicity, the market leader in clinical data exchange and interoperability. Before that, Nancy was president, CEO, and a director of MedVentive (later acquired by McKesson), a provider of performance analytics that enabled ACOs and payers to manage cost, efficiency, and quality. Her experience also includes executive roles at Sentillion, ProxyMed, Healtheon/WebMD, and ActaMed Corporation. She also spent five years in leveraged finance at GE Capital.

    Named by HealthData Management as one of Health IT’s 25 Most Powerful Women Thought Leaders in 2016, Nancy holds a bachelor’s degree in economics from Duke University and a master’s in International Business Studies (MIBS) from the University of South Carolina. In her free time, she enjoys traveling the world, mountain biking, and being outdoors—no matter the season.

  • Picture of Heidi Jannenga
    Heidi Jannenga, PT, DPT, ATC Co-Founder and Chief Clinical Officer

    As co-founder and Chief Clinical Officer, Heidi advises on the company’s strategic direction and product innovation, while advocating for the rehab therapy profession on an international scale. She co-founded WebPT after recognizing the need for a more sophisticated industry-specific EMR platform and has since guided the company through exponential growth, while garnering national recognition. Heidi brings with her more than 15 years of experience as a physical therapist and multi-clinic site director as well as a passion for healthcare innovation, entrepreneurship, and leadership.

    An active member of the sports and private practice sections of the APTA, Heidi advocates for independent rehab therapy businesses, speaks as a subject-matter expert at industry conferences and events, and participates in local and national technology, entrepreneurship, and women-in-leadership seminars. In 2014, Heidi was appointed to the PT-PAC Board of Trustees. She also serves as a mentor to physical therapy students and local entrepreneurs and leverages her platform to promote the importance of diversity, company culture, and overall business acumen for private practice rehab therapy professionals. In 2015, Heidi was named the AzPTA's Physical Therapist of the Year.

    Heidi was a collegiate basketball player at the University of California, Davis, and remains a lifelong fan of the Aggies. She graduated with a bachelor’s degree in biological sciences and exercise physiology, went on to earn her master’s degree in physical therapy at the Institute of Physical Therapy in St. Augustine, Florida, and obtained her doctorate of physical therapy through Evidence in Motion. When she’s not enjoying time with her daughter Ava, Heidi is perfecting her Spanish, practicing yoga, or hiking one of her favorite Phoenix trails.

  • Picture of Darian Hong
    Darian Hong CFO

    Darian Hong joined WebPT as chief financial officer (CFO) in 2016. In this role, he is responsible for all financial and corporate planning matters and oversees the operational excellence, human resources, and facilities departments. He brings to the table a solid background in financial and operational management and a track record of success.

    Prior to WebPT, Darian was the CFO of Velocify, a high-growth sales automation SaaS leader that quadrupled in both revenue and employee count during his tenure. He also was CFO of AT&T Interactive, an industry leader in local search products and services that boasts nearly $1 billion in revenue and a position on the comScore Top 50 list of elite digital media properties. After beginning his career at AT&T, Inc. as a member of its flagship Leadership Development Program, Darian spent nearly 10 years with the company in various general management, network operations, and financial management roles. Previous to that, he held product line management and sales positions at Spirent Communications, Harris Corporation, and Eaton Corporation.

    Darian holds an MBA from the University of Southern California and received a bachelor’s degree in economics from the University of California, Irvine.

  • Picture of Robert Rust
    Robert Rust CTO

    Rob Rust joined the WebPT team as chief technology officer (CTO) in 2015. An experienced information systems leader, Rob has extensive software development experience with businesses ranging from startups to Fortune 500 companies. At WebPT, Rob is responsible for all technology aspects, including development, quality assurance, project and release management, and infrastructure.

    Rob spent seven years as the director of software development at Global Healthcare Exchange and three years as the vice president of Engineering at Trueeffect in Colorado. His talents in management leadership, project management, and software development are second to none. Rob embraces a proactive change agent mindset as he implements lean development methodologies, builds highly effective teams, scales operations, and drives business value through software. Rob holds a bachelor’s degree in management information systems from the University of Arizona.

  • Picture of John Wallace
    John Wallace, PT, MS Chief Business Development Officer of Revenue Cycle Management

    John Wallace, PT, MS, has more than 35 years of experience in private practice orthopedics as well as acute hospital, acute rehab, home health care, skilled nursing, sub-acute care, and sports medicine. He currently serves as the Chief Business Development Officer of Revenue Cycle Management at WebPT. He has been invited to speak at numerous national healthcare events on the topics of payment policy, compliance, practice management, and rehabilitation economics and is a coding and payment policy consultant to several APTA components. He also serves as an alternate to the AMA RBRVS Update Committee. Additionally, John has held positions with the APTA Board of Directors, the Foundation for Physical Therapy, and the California PTA.

  • Picture of Rick Pharr
    Rick Pharr VP of Operations

    Rick Pharr joined WebPT in 2017, bringing with him more than 20 years of software experience from several different industries. He’s worked with startups, PE-backed companies, and public corporations and has led teams of all sizes. In his role at WebPT, Rick leads all aspects of the company’s operational activities and oversees all customer service-related departments, including the support and training teams.

    Prior to WebPT, Rick was the chief operating and customer officer of SmartVault, a high-growth document management and client portal SaaS organization that tripled in size during his tenure. There, he was responsible for all customer-facing departments, including sales, services, onboarding, and customer success. Prior to SmartVault, Rick was the VP of customer enablement and IT for SMT. There, he transformed the family-owned business into a fast-growing professional organization that sold for $500 million. Before that, Rick oversaw the enterprise security and compliance technical support teams for Symantec and led various R&D functions, global support, and IT groups for BindView Corporation.

    Rick graduated with honors as a double major in business management and information systems at the University of Phoenix. A self-proclaimed “foodie,” Rick enjoys listening to music, going to the gym, and spending time with his family.

  • Picture of Ted Stokes
    Ted Stokes VP of Billing Service

    Ted Stokes is the vice president of the WebPT Billing Service, which provides revenue cycle management (RCM) services to help Members manage the accounts receivable (AR) process. He leads a team of experienced billing success managers, collectors, and billers who combine their expertise to offer Members a full-service billing option.

    Ted has more 20 years of healthcare leadership experience in the physical therapy and durable medical equipment (DME) industries, including an extensive background in operations, revenue cycle management, project management, and business integration. Prior to joining WebPT, Ted held various leadership roles at Apria Healthcare, including vice president of billing center operations, area operations manager, region revenue manager, and branch manager.

    Ted earned a bachelor’s degree in managerial economics from the University of California, Davis. In his free time, he enjoys golfing, cheering on the Diamondbacks, and hanging out with his daughter.

  • Picture of Adam Ross
    Adam Ross VP of Sales

    Adam Ross joined WebPT in 2017, bringing with him more than 20 years of experience working in the technology industry. Adam is known for his ability to align an organization to a vision and strategy; identify and execute the right go-to-market strategies; and lead the charge in generating growth.

    In his role at WebPT, Adam oversees all sales activity, including cross-selling, upselling, and enterprise-level opportunities. He also manages the sales team, developing and mentoring top talent to creatively negotiate deals that’ll generate long-term profitability for the company.

    Previously, Adam was the SVP of sales at ClearVoice, Inc., where he led all sales activities. He also was the SVP of sales and business development at Infusionsoft, Inc., where, over the course of his two-year tenure, he helped the company grow to more than $20 million in revenue. Adam was also the channel chief for NetSuite, Inc., where he and his team built the first global SaaS VAR channel, resulting in more than $18 million in revenue in under two years. As a national sales director for Sage Software, Adam oversaw the revenue production for the company’s $100 million CRM division. Lastly, Adam was one of the first 20 employees at SalesLogix, where—in the span of five years—he helped take the company from $0 to more than $108 million in revenue; achieve a successful IPO; and complete an acquisition.

    When he’s not leading sales at WebPT, Adam enjoys spending time with his wife, Luanna, and their three children in Scottsdale, Arizona.

  • Picture of Brian Allery
    Brian Allery VP of Employee Success and Administration

    Brian Allery joined WebPT in 2016, bringing with him more than 20 years of progressive and comprehensive experience in the areas of operations, shared services, finance and budgeting, information systems, human resources, benefits administration, and supply chain and facilities management.

    An Organization Development Certified Professional (ODCP), Brian has held executive positions in several companies—most notably Rural/Metro Corporation, a public company where he held the position of senior vice president and chief administrative officer.

    Brian graduated from Ashford University with a bachelor’s degree in organizational management. He’s also a certified fitness trainer and injury specialist and an avid gym rat. In his free time, Brian competes in endurance cycle events to raise money for such causes as MS research and diabetes and HIV prevention. He also volunteers at Arizona's only dedicated Rottweiler rescue, Rotten Rottie Rescue.

  • Picture of Russell Olsen
    Russell Olsen VP of Innovation and Product Management

    Russell Olsen joined WebPT as Vice President of Innovation and Product Management in 2017. In this role, he is responsible for category design, product management, user experience, and product discovery—as well as applying disruptive innovation approaches to accelerate growth while solving customer and market problems. Russell brings with him deep experience in both healthcare and growth companies; over the course of his career, he has delivered innovations impacting millions of lives.

    Prior to WebPT, Russell was Vice President of Offering Management at Truven Health, an IBM Company. There, he led the integration of Watson and machine learning into the Truven payer portfolio. Prior to Truven, Russell inspired the creation of—and then launched—Watson Care Manager for IBM Watson Health across multiple markets. While at IBM, Russell also led many research initiatives and directed them to achieve commercial outcomes. Additionally, Russell led innovation and product management for Phytel, where he developed and orchestrated a product portfolio that resulted in the company’s growth and emergence as a market leader in provider-led population health as well as its ultimate acquisition by IBM Watson Health. Before that, Russell led MDdatacor to apply its NLP technology insight in support of PCMH and physician quality reporting. He began his career at Ernst & Young, supporting financial audits of Fortune 500 companies.

    Russell graduated from Brigham Young University with a degree in electronics and information technology. He is passionate about disruption, behavior change, habit design, and integrated care models. He also has more than 10 years of experience as a youth basketball and soccer coach.

  • Picture of Shawn McKee
    Shawn McKee VP of Marketing

    Shawn McKee is the vice president of marketing at WebPT, where his responsibilities include positioning WebPT as an innovator and thought leader in the healthcare technology industry as well as driving company growth through demand generation, Member marketing, and advocacy initiatives. He leads a team of award-winning marketing and design experts to deliver a superior customer experience for both WebPT Members and prospects. 

    Prior to joining WebPT, Shawn built and grew marketing functions at several fast-growth software companies in the health and healthcare industries. He previously was the director of demand generation at CareCloud—one of the fastest-growing practice management software companies in the US—where he played a key role in driving triple-digit, year-over-year growth. He also held leadership roles at Cohealo, a medical equipment sharing platform for hospitals, and eDiets, a health and fitness subscription software.

    Shawn holds a bachelor's degree in advertising from the University of Oklahoma. In his free time, he enjoys hiking, swimming, and watching football with his wife and daughters.

  • Picture of Ben Barron
    Ben Barron VP of Business Development

    Ben Barron, PT,  joined WebPT in 2019, bringing with him extensive experience and a proven track record of success in business development. In his current role, he works closely with WebPT’s CEO, Nancy Ham, and VP of Sales, Adam Ross, to further WebPT’s strategic partnerships across the industry.

    Born and raised in Jackson, Mississippi, Ben is a graduate of Boston University, where he earned a bachelor’s degree in health studies and a master’s degree in physical therapy. Over the course of his 15-plus years in the industry, he has spent time in the world of education, early intervention, and inpatient rehab—and he’s spent the last decade in outpatient orthopedics.

    Prior to joining WebPT, Ben was a Partner and Director of Business Development at ProEx Physical Therapy until 2017, when he and his partners completed the sale of their 18-clinic practice to Professional Physical Therapy. Following the sale, Ben served as the company’s Director of Mergers and Acquisitions. During his time at ProEx, Ben was instrumental in creating Collectivity Billing, a nationwide outsourced revenue cycle management company. He served on the executive team of Collectivity for nearly four years.

    When Ben isn’t leveraging his knowledge of practice ownership and mergers and acquisitions to help WebPT’s strategic partners achieve greatness in practice, you can find him gardening, traveling around New England to his watch his children's hockey and soccer games, or volunteering for Camp Dream Street, an organization that helps children with disabilities experience the joy of summer camp.  


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