Fall has arrived, and you’re no doubt enjoying a drop in temperatures, marveling at the colorful leaves falling from the trees, and finally savoring that long-awaited pumpkin spice latte. (If not, get out of the office and #TreatYourself.) But beyond the fall-themed changes in the air, there's yet another reason to celebrate the calendar flipping to October, as this month marks the annual celebration of National Physical Therapy Month! Each year brings with it a new theme, and the selection for 2016 aims to further promote the industry-wide effort to help patients avoid opioid addiction and instead #ChoosePT as a safe alternative for pain management. Here’s how:

PT Month - 9 Most Common Medicare Misconceptions for PTs, OTs, and SLPs - Regular BannerPT Month - 9 Most Common Medicare Misconceptions for PTs, OTs, and SLPs - Small Banner

Get hip to the #ChoosePT movement.

Like many prescription drugs, opioids can be effective in alleviating short-term and chronic pain. However, the sense of euphoria users often experience while taking these drugs—which include Vicodin and OxyContin—can result in dependency and potential overdose.  

Of course, while opiates are in some cases an appropriate pain-management solution—not all injuries and conditions are the same—the APTA suggests avoiding these highly addictive drugs whenever possible and instead turning to physical therapy. That way, patients can avoid the adverse health risks associated with addictive pain medications and receive the treatment necessary to get back on the mend. In other words, patients can address the underlying cause of the pain rather than merely masking the symptoms.

It’s an important message—one that the APTA has been working to get across for quite some time now. In aligning its #ChoosePT campaign with the 2016 theme for National PT Month, the association hopes to reach even more consumers and educate them about the risks of opioid use and the benefits of physical therapy as a safe, non-opioid alternative for managing pain. That’s where you come in.

Practice what you preach.

In addition to educating your patients and the public at large about the dangers of opioid abuse, the APTA suggests downloading its #ChoosePT Opioid Awareness Campaign Toolkit, which provides a wealth of information and statistics about the dangers of prescription painkillers, as well as some great handouts and social media resources to help therapists play up this year's National PT Month theme.

Do more of what you do best.

Want to make a more direct impact? Here are some other ways to get involved:

  • Distribute the APTA's Patient Pain Profile at your practice (or at any National PT Month event).
  • Host a session at your facility where other healthcare providers and/or the public can learn about the role physical therapists play in pain management. You can also download and distribute the APTA's position paper on opioid abuse.
  • Give a presentation to medical students at a nearby college or university in which you explain how physical therapists not only manage pain, but also help alleviate the cause of the pain. This way, you're ensuring future generations of physicians are treating pain in the safest, most responsible manner possible.

Change attitudes; change lives.

Change is in the air (literally and figuratively), but it’s going to take more than colorful leaves and crisp mornings to shift people’s mindsets on pain management. That’s why you’ll no doubt run into people hell-bent on taking prescription drugs to cure their ills—even if those ills fall under the PT treatment umbrella. That’s why the PT community must work together to convince all healthcare stakeholders—patients, fellow healthcare providers, and insurers alike—to #ChoosePT when appropriate. We here at WebPT believe a concerted effort will go a long way toward transforming even the staunchest skeptics.


How are you celebrating National PT Month? What steps are you taking to help the world #ChoosePT? Share your answers in the comment section below.

  • articleOct 14, 2013 | 2 min. read

    What’s National Physical Therapy Month?

    It’s October, and that means it’s time to paaartay —not just in preparation for November’s shindig down in New Orleans , but all month long in celebration of all our fabulous physical therapists and PT assistants. In addition to dancing, cheering, stringing up banners, and everything else party-related, it’s our opportunity to reach out to the community and educate them on the value of physical therapy. (Want some tips? Check out our webinar on Marketing the PT …

  • On this Election Day, Be Sure to #VotePT Image

    downloadNov 8, 2016

    On this Election Day, Be Sure to #VotePT

    Today is Election Day, and we hope that means that you’ll go out to the polls—if you haven’t already—and exercise your right to vote . And as you do, don’t forget that the importance of influencing government policy doesn’t end on Election Day (though we’d encourage you to consider candidates’ support of pro-PT legislation as you cast your ballots); advocacy for the physical therapy industry should be a career-long endeavor. Because while we may not always agree …

  • Beignets on the Bayou: Top #APTACSM Social Moments of 2018 Image

    articleMar 2, 2018 | 5 min. read

    Beignets on the Bayou: Top #APTACSM Social Moments of 2018

    Last week, the WebPT team paraded through NOLA (literally) to celebrate our 10th anniversary at the APTA’s largest conference, the Combined Sections Meeting (CSM) . And by gumbo, was it a treat. We got to gather in the great—and super humid—state of Louisiana with 17,000 other physical therapy professionals to learn, network, connect, and all that jazz. (Seriously, there was a lot of jazz.) And speaking of jazz, nothing gets me more jazzed than experiencing the buzz …

  • New Ways to Get Paid: The Case for Bundled Payments Image

    articleJan 17, 2017 | 7 min. read

    New Ways to Get Paid: The Case for Bundled Payments

    If you’ve been in business for a while now, you’ve probably gotten pretty used to the standard healthcare fee-for-service payment model: you provide a service, you bill for said service, and then you get paid for that service. Well, times are a changin’. While practitioners will still provide services and receive payment, that payment will soon be dependent on performance (i.e., outcomes data). In other words, you’ll get paid based on the value you offer your patients—not …

  • Happy National PT Month 2018! Image

    articleOct 1, 2018 | 6 min. read

    Happy National PT Month 2018!

    ’Tis the season for changing leaves, hot cider, pumpkin-spiced everything, and, of course, physical therapists. That’s because the APTA named October National PT Month —and they couldn’t have picked a better month. (It is, after all, when I was born. But that’s beside the point.) The true reason for celebrating this October is the wonderful work you and your colleagues do to promote health and wellbeing, restore and maintain function, and improve people’s lives—all without the use …

  • What Your Patients Want to Know About PT—But Are Too Afraid to Ask Image

    articleJul 27, 2017 | 7 min. read

    What Your Patients Want to Know About PT—But Are Too Afraid to Ask

    While some of your patients may come to your office having done their research about physical therapy care, others may be pretty clueless as to what you do—and how you do it. With that in mind, it’s important to have an arsenal of ready-to-share information to help your patients understand not only the basic facts on physical therapy, but also the specific details that make you the perfect provider. And the kicker is, you may have to …

  • Top 3 Takeaways from CSM 2016 Image

    articleFeb 24, 2016 | 5 min. read

    Top 3 Takeaways from CSM 2016

    With record attendance—more than 11,000 rehab therapy professionals from all over the US—CSM 2016 in Anaheim, California, was abuzz with energy and enthusiasm. When I wasn’t running around in search of folks wearing “I heart PT” buttons so I could give them prizes (did you catch us on Gene Shirokobrod’s Periscope?), I was busy attending sessions in the Private Practice track. I made it to eight fantastic presentations—and wished I could have seen more. If you were …

  • The tDPT Dilemma: Is a Post-Professional Doctoral Degree Worth the Work?   Image

    articleJun 8, 2015 | 6 min. read

    The tDPT Dilemma: Is a Post-Professional Doctoral Degree Worth the Work?

    The metamorphosis of physical therapy education in America has happened fast—almost caterpillar-to-butterfly fast, it seems. Not so long ago, you could enter the PT market with nothing more than a bachelor’s degree. Then, as the push for graduate-level PT programs picked up steam, more and more physical therapy students started pursuing master’s degrees. And by the time the APTA released its Vision 2020 statement, entry-level PT doctoral programs were already starting to pop up—and so began the …

  • Odd Provider Out: Why PT Exclusion from MIPS is Bad for Future Payments Image

    articleMay 4, 2016 | 6 min. read

    Odd Provider Out: Why PT Exclusion from MIPS is Bad for Future Payments

    It’s official: rehab therapists are just a sashay away from exiting the PQRS dance floor. That’s because last week, the Centers for Medicare & Medicaid Services (CMS) issued a proposed final rule that, if adopted, will put into effect the Medicare Access & CHIP Reauthorization Act of 2015 (MACRA). And that, in turn, will give the green light to the Merit-based Incentive Payment System (MIPS) , a brand spankin’-new quality data reporting program that consolidates PQRS , …

Achieve greatness in practice with the ultimate EMR for PTs, OTs, and SLPs.