When patients first embark on their healthcare journey, they generally start with the Internet, asking a search engine (usually Google) to find a provider who can help them manage their pain. And at that moment, patients don’t set the direction of their search: Google does. Google is the ultimate compass in a patient’s healthcare journey—but it doesn’t always point to the best provider on the block. For Google, true north leads to those websites that play by the Goog’s increasingly complex rules. And the first rule in the book is that you must have a Google My Business listing.
Want to learn how to swing the compass back toward your practice? All you have to do is enter your email below to download your free guide to creating a Google My Business page for your PT clinic.