It’s hard out here for a biller—between dodging denials, hunting past-due balances, and navigating the ever-changing compliance climate, keeping a rehab therapy practice’s billing processes in tip-top shape is no simple feat. The heat is definitely on when a good portion of your company’s cash flow falls squarely on your shoulders—but you don’t have to go it alone. In fact, we’ve rounded up several therapy billing gurus who were happy to lend their expertise and spill some of their secrets for RCM success. Here’s what they had to say.

9 Most Common Medicare Misconceptions for PTs, OTs, and SLPs - Regular Banner9 Most Common Medicare Misconceptions for PTs, OTs, and SLPs - Small Banner

How do you ensure your claims are clean?

Asia Giuffrida, office manager at Gilford Physical Therapy & Spine Center, prefers getting her payer information straight from the source. She combats claim confusion by contacting “the payer directly and verifying all billing information” before sending out the first claim. In doing so, she sidesteps easily-avoided snafus at billing time by having a clear understanding of payer preferences as well as what should “be included/omitted on the HCFA.”

For Michelle Underhill, speech language pathologist at Northern Colorado Therapy Services, LLC, it’s all about using the right RCM software. She recommends having a billing software with claim checks in place to ensure her forms are pristine before she ships them off to the payer. As Underhill puts it, “this allows me to catch simple mistakes so they don't [result in] denials.”

How do you maximize reimbursements?

It’s tough to overstate the importance of using the right modifiers, especially when your goal is getting the maximum payout for your services. As Samantha Van Arsdale, office and billing supervisor at Pacific Northwest Physical Therapy (PNWPT), says, “I make sure to use modifier 59 when applicable.” And that’s great advice, as appropriate use of the 59 modifier can be the difference between receiving a bundled reimbursement—one that combines payment for one or more codes—and getting paid for every separate service you actually provided.

Giuffrida, who uses Therabill for her RCM software, likes the program’s automated modifier system, which helps her verify proper application of all modifiers. She also emphasizes the value of timely filing: “Filing on time...[often] comes with pay incentives for some payers,” she says.

Annette Knight, billing manager at Schultz Physical Therapy, suggests taking the time to research potential reimbursement roadblocks prior to the initial evaluation. For example, she looks into limitations such as capped dollar amounts and annual allowed visit maximums for therapy services. She also stresses the importance of communication with the patient regarding any other ongoing therapy services. “Ask if the patient is currently receiving any type of home health services, and obtain a discharge summary with the date of discharge from the home health company,” she says. Knight also recommends keeping this kind of documentation on file to assist in the event of recoupment from the insurance provider.

What are your tips for consistent timely filing?

Many therapy practices prefer to file claims as soon as they come in, but Samantha Van Arsdale suggests a different approach: “Billing consistently on the same days really helps our practice,” she explains. Van Arsdale says submitting batch payments on specific days helps her better predict when she will receive reimbursements from insurance companies. “It keeps the payment [flowing] really well!” she says.

Giuffrida checks her billing software’s A/R report on a weekly basis to verify the stage of each claim. “Follow up first on the ones you know have a narrow timely filing window,” she advises. She also emphasizes the value of using the payer’s website to monitor claim status. “Always use the payers’ websites to check on claims before calling. Often, this can reveal what stage the claim is at.” Finally, she recommends keeping copies of everything—just in case she ever needs proof of timely filing.

How do you handle denials, rejections, and past-due balances?

Of course, even the most organized practice will receive the occasional denial. And when that happens, Knight doesn’t waste any time. “Work denials and rejections as soon as [you receive them],” she advises. “Timely filing of corrections and appeals usually have very narrow time frames.” She also sets a consistent schedule for going over past-due balances, making time to review and follow up on those amounts on a biweekly basis. When a patient’s balance is past-due, her clinic follows this process:

  1. She calls the patient to set up a payment plan for the remaining balance.
  2. If the patient doesn’t respond, the clinic sends the patient a statement with an attached letter requesting the patient call the billing department to discuss a payment arrangement.
  3. The clinic repeats steps one and two a every 30 days for three months.
  4. The clinic sends one last letter in a final attempt to set up a payment arrangement.
  5. If all attempted patient communications fail, the remaining balance goes to collections (if it exceeds a specific dollar amount).

When it comes to patient collections, Giuffrida recommends consistent follow-up. “Work diligently with the insurance company to correct [denials and rejections] as soon as possible and record every step [you] take as proof of due diligence,” she says. And like Knight, she recommends having a formalized process that starts with calling the patient to set up a payment arrangement and then following up with mailed statements.

Anything else you'd like to share?

“I learned a lot from self-teaching and [researching] on my own time,” Van Arsdale says. “I've also gone to a lot of the meetings the insurance companies put on [regarding] the billing aspect.” Additionally, she found that taking an online college course went a long way toward boosting her billing knowledge.

Knight also touts the benefits of keeping yourself educated on industry and compliance changes: “Stay up-to-date with the ever changing rules and regulations by researching on your own time, and by attending workshops and webinars offered through insurance companies and [industry thought-leaders].”


There’s nothing simple about rehab therapy billing, but with a little patience (and a bit of golden advice from your peers), you’ll be spotting—and correcting—potential denials before the payer ever has a chance to hit you with them. Ready to up your practice’s RCM game even more? Join us for Ascend—the ultimate rehab therapy business summit—on September 29–30 in Washington, DC. There, you’ll have the opportunity to learn from industry leaders and meet with other rehab therapy professionals to discuss successful strategies and share ideas.

  • 9 Questions to Ask a Potential Billing Software Vendor Image

    articleMay 30, 2017 | 7 min. read

    9 Questions to Ask a Potential Billing Software Vendor

    The consumer landscape has changed drastically over the last two decades, and the healthcare space is no exception. Technology has driven much of that change. The rapid pace of innovation has created a technological smorgasbord, meaning consumers can sift through dozens of products until they find the perfect match. This proliferation of options has yielded a fresh set of challenges—including the overwhelming nature of so much choice. Salespeople might be counting on you to make a quick—and …

  • 4 Major RCM Killers (and How to Fend Them Off) Image

    articleMay 17, 2017 | 6 min. read

    4 Major RCM Killers (and How to Fend Them Off)

    As the old adage goes, your best offense is a good defense—and no one knows that better than the folks responsible for revenue cycle management (RCM). When it comes to rehab therapy billing, getting dinged with claim denials might seem inevitable. But, taking steps to avoid the following four RCM killers will help you shield your practice from taking a critical hit. 1. Ineffective (or Non-Existent) Payment Policy Money talks , and when we’re talking money, there’s …

  • 4 Keys to Keeping a Steady Cash Flow Image

    articleMay 18, 2016 | 5 min. read

    4 Keys to Keeping a Steady Cash Flow

    As a private practice clinic owner, you’re probably familiar with the cold sweat-inducing struggle to keep a steady cash flow. Claims management muck-ups, inefficient processes, staff issues, and lack of insight into your clinic’s financial health can leave you feeling like you’re riding a revenue rollercoaster. So, whether you’re trying to maximize reimbursements , combat employee theft , or optimize patient payments , these four keys to maintaining a steady cash flow will help you even out …

  • Coding Faux Pas: 5 Common Rehab Therapy Billing Mistakes Image

    articleMay 9, 2017 | 7 min. read

    Coding Faux Pas: 5 Common Rehab Therapy Billing Mistakes

    As the old saying goes, “To err is human.” But when human error stands between you and timely reimbursements, it’s difficult to remain philosophical. From missing GP modifiers to miscalculated coding units, here are five common billing mistakes that keep rehab therapists from getting paid. 1. Omitted Modifiers Modifiers: Easily applied; even more easily overlooked. Therapy modifiers—including GP, GO, and GN—specify to the payer what kind of therapy service was provided (e.g., physical, occupational, or speech therapy). …

  • Founder Letter: 3 Ways Your Practice is Losing Money Image

    articleMay 5, 2016 | 7 min. read

    Founder Letter: 3 Ways Your Practice is Losing Money

    Much like the patients you treat, your practice can appear healthy on the outside despite significant internal issues. And when those issues are money-related, the consequences can be deadly. If your practice already is in the red, you know you’ve got some pretty serious cash flow problems. But even if you’re in the black every month, you may still be washing dollars down the drain. While there are myriad ways your practice might inadvertently be losing revenue, …

  • Common Questions from Our Patient Sticker Shock Webinar Image

    articleMar 31, 2017 | 33 min. read

    Common Questions from Our Patient Sticker Shock Webinar

    From copays and deductibles to payer contracts and benefits verification, understanding all the nuances of third-party insurances is tough enough for healthcare providers—let alone their patients. In WebPT’s most recent webinar— Suppressing Sticker Shock: How to Handle Your Patients’ High-Deductible Health Plans —co-hosts Heidi Jannenga, PT, DPT, ATC/L, the cofounder and president of WebPT, and WebPT CEO Nancy Ham provided a lot of great advice on how to have productive conversations about healthcare costs with your patients—without …

  • 3 Common Rehab Therapy Credentialing Mistakes Image

    articleJul 18, 2018 | 6 min. read

    3 Common Rehab Therapy Credentialing Mistakes

    Proper credentialing is a crucial step in running a successful physical therapy clinic. If your clinic and therapists aren’t properly credentialed with insurance providers from the get-go, your bottom line might suffer. And it’s not just new clinics that are susceptible to making credentialing mistakes; in fact, any clinic that has gone through a change in ownership, rapid growth phase, or any other transition might find itself mired in credentialing headaches. But before we get to the …

  • Bad Debt Blues: How to Keep Your Clinic Out of the Red Image

    articleSep 21, 2018 | 5 min. read

    Bad Debt Blues: How to Keep Your Clinic Out of the Red

    Many practices are experiencing higher levels of bad debt than they have in the past—partially due to the proliferation of high-deductible health plans that place greater financial responsibility on patients. And when patients don't pay the full amount they are responsible for—and practices fail to collect past-due amounts—the go-to solution often is writing off those totals as bad debt. But financially, that is not an ideal course of action. So, let's talk about how to optimize your …

  • Down with Denials! 5 Claim Fixes to Make Sure Your PT Clinic Gets Paid Image

    webinarApr 19, 2017

    Down with Denials! 5 Claim Fixes to Make Sure Your PT Clinic Gets Paid

    One denied claim might not sound off your billing alarm bells—but in reality, it should. That’s because—as with faulty plumbing—one leak often indicates a much larger issue. And all too often, rehab therapy practices fail to act quickly enough—and soon find themselves wading in a flood of lost revenue. But there are simple, proven, and affordable ways to not only plug your billing holes, but also reinforce your whole system so you’re less likely to bust a …

Achieve greatness in practice with the ultimate EMR for PTs, OTs, and SLPs.