April 17, 2019, 9:00 AM PDT / 12:00 PM EDT
A quiet day in the clinic can be nice every once in a while, but if you’re constantly scrambling to fill your schedule, staying profitable is going to be tough. After all, you’ve got bills to pay, and to bring in revenue, you’ve gotta bring in patients.
But, how do you find them? It might sound a little strange, but the best place to look for patients is exactly where they’re looking for you: online. Chances are, at some point, you’ve turned to your favorite search engine to help you solve a problem. Well, your patients are doing the same. They’re scouring the web to find solutions to their pain and mobility issues—and you can help Google guide them right to your practice. All it takes is a little digital marketing savvy.
Ready to up your marketing game, attract new patients, and even retain existing ones—all without leaving your desk? Join Dr. Heidi Jannenga, PT, DPT, ATC, WebPT President and Co-Founder, and Scott Hebert, PT, DPT, WebPT Director of Product Management for its Reach product, for our webinar at 9:00 AM PDT (10:00 AM MDT/11:00 AM CDT/12:00 PM EDT) on Wednesday, April 17, 2019.
During the webinar, our hosts will:
- Discuss ways to get more positive online patient reviews;
- Explain how to optimize your website and content to boost your Google ranking; and
- Provide strategies for digital ads, marketing automation, and so much more!
Want to sharpen your digital marketing skills even further? Check out our FAQ to see answers to the most common questions that were asked during the presentation.
Heidi Jannenga, PT, DPT, ATC President and Co-Founder
Scott Hebert, PT, DPT Director of Product Management – PRM
Charlotte Bohnett Director of Demand Generation
Download the slides
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In this day and age, it’s nearly impossible to run a successful business without using some form of digital marketing. And yet, as of 2017 nearly a third of small business owners admit to not having a company website. If you’re shocked by that statistic, it’s for good reason. With more and more people turning to the web to find providers and medical advice, rehab therapy practices can’t afford not to hop on the digital marketing bandwagon. …
downloadApr 24, 2018
Patient health is the top priority for most rehab therapists—specifically, getting patients back to a level of health that allows them to do what they love. But, when patients say “sayonara” before they reach their therapy goals, they lose the opportunity to live their fullest lives. To make matters worse, the average rehab therapy practice will lose $150,000 annually due to patient dropout alone. Talk about a one-two punch to the gut. Here at WebPT, we believe …
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In August, we hosted a webinar focused on innovation in rehab therapy. This session covered all the ways our industrypushes the limits, evolves, and embraces different ways of thinking, including: New technologically-improved treatment methods Unique therapy business structures Refreshing marketing techniques Cutting-edge therapy products
articleJun 26, 2017 | 6 min. read
As the old saying goes, “Organization is a virtue.” Okay, maybe that’s not how it goes, but that doesn’t mean it’s not true. It’s impossible to overstate the value of being organized, especially if you’re a busy clinic owner or office manager. And you probably know that the ability to keep yourself—and your schedule—well-organized is crucial. But for some folks, the constant ebb and flow of cancellations, no-shows, last-minute appointments, and documentation demands is enough to make …
articleFeb 7, 2018 | 9 min. read
Earlier this week, Dr. Heidi Jannenga, PT, DPT, ATC/L, the president and co-founder of WebPT, teamed up with Charlotte Bohnett, WebPT’s director of demand generation, to host a webinar on common barriers to patient progress —and strategies for overcoming them. During the question-and-answer portion of the presentation, we received quite a few audience questions on the nuances of fostering patient engagement and moving patients toward their therapy goals as efficiently as possible. We’ve compiled the most frequently …
articleMay 8, 2019 | 7 min. read
Marketing your clinic may not be your favorite part of running a business, but it’s wholly necessary if you want to keep your doors open. After all, you can’t do the thing you love most—help patients—if you don’t have patients coming through your doors. And though we’ve provided a lot of marketing advice on everything from creating a value prop to properly using CTAs , that advice doesn’t always address the subtleties of marketing a specialty—especially when …