Back in the day, a sugary treat was all you needed to make a good first impression on a potential referral source—and thus, bring in enough new patients to fill your schedule. Well, that’s not the case anymore. In today’s competitive healthcare landscape, you need a more strategic approach to marketing your services to physicians and other referrers.

So, save the donuts for a staff appreciation breakfast, and arm yourself with modern referral marketing best practices the next time you reach out to a colleague (or a patient, for that matter).

Ready to learn referral marketing strategies to improve your relationships with other providers and generate more new patients? Join Dr. Heidi Jannenga, PT, DPT, ATC, WebPT President and Co-Founder, and Bruce Watson PT, MS, CEO and Founder of 48 Consulting Group, for our webinar at 10:00 AM PDT (11:00 AM MDT/12:00 PM CDT/1:00 PM EDT) on Wednesday, May 29, 2019.

During the webinar, our hosts will:

  • Discuss ways to evaluate referral-based business opportunities;
  • Teach you how to build mutually beneficial relationships with referrers;
  • Explain how to create an effective marketing model for your practice; and
  • Provide strategies for measuring the ROI of your referral marketing efforts.

Want to perfect your referral marketing strategies until they’re the best on the block? Check out our FAQ for answers to the most common questions we received during the presentation.

Webinar Presenters

Dr. Heidi Jannenga


Chief Clinical Officer and Co-Founder

Bruce Watson headshot

Bruce Watson


CEO and Founder of 48 Consulting Group

Charlotte Bohnett

Director of Demand Generation

Download the slides