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  • Fortune Favors Data: Lessons Learned About Outcomes at Ascend 2015 Image

    articleSep 21, 2015 | 7 min. read

    Fortune Favors Data: Lessons Learned About Outcomes at Ascend 2015

    Carl Sandberg’s 1914 poem “ Chicago ” spawned one of the city’s most popular nicknames: the City of Big Shoulders. The moniker proudly implies that Chicagoans are work horses—always carrying the weight of the world on their shoulders. They’re the toilers, the builders, and the difference-makers. By that definition, rehab therapy is certainly the Profession of Big Shoulders. Thus, it makes sense that this year’s Ascend 2015 took place in the heart of Chicagoland. And as the …

  • Data—Do It; Do It Now: Key Takeaways from Ascend 2015 Image

    articleSep 22, 2015 | 5 min. read

    Data—Do It; Do It Now: Key Takeaways from Ascend 2015

    Ben Franklin once said that “diligence is the mother of good luck.” That may have worked in the days of our founding fathers, but today, in our vastly more complicated world, diligence doesn’t quite cut it. One thing that can certainly up the good-fortune factor, though? Data. In yesterday’s Ascend 2015 recap post , I explained why data is inherently linked to the future of rehab therapy. Specifically, I detailed how many speakers at this past weekend’s …

  • Think Big, Think Differently: 6 Bits of Inspiration from Ascend 2017 Image

    articleOct 5, 2017 | 11 min. read

    Think Big, Think Differently: 6 Bits of Inspiration from Ascend 2017

    The overarching theme of Ascend 2017 —the fourth-annual installment of rehab therapy’s premier business summit—was, quite simply, “Think big.” But, based on what we learned from our esteemed group of speakers over the course of two inspiration-filled days in Washington, DC, a more accurate tagline for this year’s conference might have been, “Think differently.” After all, in a field as complex as health care, grand aspirations are not enough. To solve the problems plaguing this industry, we …

  • WebPT Billing: A Better Way to Bill Image

    articleJun 6, 2016 | 4 min. read

    WebPT Billing: A Better Way to Bill

    You probably didn’t start your career as a PT, OT, or SLP because of your passion for medical billing. In fact, few—if any—therapists enjoy the nitty-gritty, technical details of compiling, submitting, and following up on claims. However, it is nice to get paid. And if you want to reap the financial rewards of your efforts—and thus continue to treat patients with the electricity on—you’ve got to submit clean claims that are backed up by strong, defensible documentation. …

  • More Than Luck: 5 PPS 2016 Takeaways Image

    articleOct 26, 2016 | 6 min. read

    More Than Luck: 5 PPS 2016 Takeaways

    Last week, the Wynn Las Vegas was abuzz with more than the whir of spinning reels and the jangle of noisy slot machines. That’s because, amidst the usual cheers and chimes of a casino floor, more than 1,000 private practice leaders, vendors, students, and other professionals came together to share and learn advice for private practice success during PPS 2016. Throughout all of the sessions I attended, I noticed one centralized theme: it’s going to take more …

  • articleJan 7, 2013 | 6 min. read

    How to Help Our Profession Achieve Greatness

    Today's blog post comes from WebPT Co-Founder Heidi Jannenga, PT, MPT, ATC/L. Happy New Year! I’m sure by now you’ve made your list of resolutions―or if that's really not your thing, you’ve at least considered some professional and personal goals for 2013. What’s our goal? Here at WebPT we’re forever committed to helping you achieve greatness in practice. As such, we’re kicking off 2013 with an entire month of tips, tricks, and how-tos to help you achieve …

  • Is PT Valuable? Why Outcomes Data is the Proof We Need Image

    webinarFeb 3, 2016

    Is PT Valuable? Why Outcomes Data is the Proof We Need

    In this day and age, it seems like everybody wants more for less—and that’s certainly true in the healthcare realm. With nationwide reform efforts pushing providers to deliver higher-quality care at a lower cost, value—and the ability to prove it—is absolutely critical. Most rehab therapists will tell you the services they provide are more valuable than anyone knows. And that’s precisely the problem. No one knows the value of physical and occupational therapy. But outcomes tracking can …

  • Save on Clinical Supplies with the WebPT Marketplace Image

    articleFeb 20, 2014 | 4 min. read

    Save on Clinical Supplies with the WebPT Marketplace

    By now, you may have heard whispers about the WebPT Marketplace. Perhaps you’ve caught wind of the rumors that not only are WebPT Members using the very best in defensible, digital documentation and practice management software, but also they’re scoring huge discounts (I’m talking 25% off what you’d normally pay wholesale) on the therapy products and clinical supplies they need to run their clinics. Well, let me tell you: it’s all true. (Pause for “oohs” and “ahhs.”) …

  • Measuring Matters: Key Metrics for Marketing and Sales for Physical Therapy Practices Image

    articleMay 21, 2014 | 8 min. read

    Measuring Matters: Key Metrics for Marketing and Sales for Physical Therapy Practices

    You might be one heck of a salesperson, or you might be a master marketer. But how do you know that? A gut feeling, perhaps? Sales or marketing skills only matter to a business if that business understands the value those skills provide. More succinctly, sales or marketing only matter if they work, and the only way you’ll know if they’re working is if you measure them. With that, here are a few key metrics that’ll help …

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