• Strategic Planning 101: The PT's Guide to Building a Better Business Image

    articleJun 19, 2018 | 7 min. read

    Strategic Planning 101: The PT's Guide to Building a Better Business

    If you’ve ever planned a vacation, then you know how important it is to plot your trip ahead of time. The planning process typically starts months in advance as you daydream of warm, sandy beaches or spectacular city nightlife. Once you have a destination in mind, you have to determine when is the best time for you to go. (Is there an event you’d like to attend? Will the weather be cooperative? Will you have enough time …

  • The State of Rehab Therapy in 2018 Image

    webinarJun 1, 2018

    The State of Rehab Therapy in 2018

    Falling reimbursements. Skyrocketing insurance premiums and copays. Crippling student loan debt. As a PT, OT, or SLP, sometimes it feels like it’s you against the world. After all, the challenges you face on a daily basis are many and complex. But, you’re not alone. In fact, we recently surveyed nearly 7,000 rehab therapy professionals on everything from payment rates and clinic budgets to education costs and salary, and we found some pretty strong—and surprising—trends.

      Curious …

  • Is Your Practice Financially Healthy? [Quiz] Image

    articleMay 31, 2018 | 1 min. read

    Is Your Practice Financially Healthy? [Quiz]

    Regular health check-ups are crazy-important. After all, even if you’re only experiencing mild symptoms—like a little cough, stuffy nose, or simple sprained ankle—it’s better to know you’ve got a clean bill of health than to just assume it. And if there is an underlying issue, it’s better to catch it sooner rather than later. Similarly, it’s important to regularly assess your practice’s health—specifically, its financial health. Even if things seem hunky-dory on the surface, there could be …

  • The Great 8 Elements of the Patient Experience Image

    articleMay 24, 2018 | 10 min. read

    The Great 8 Elements of the Patient Experience

    As I was getting ready to graduate college and begin interviewing for jobs, I was blown away by the experience I had with Ernst & Young. They were engaging, showed interest in me as a person, and paid attention to all the details. When I flew out to visit the office, they picked me up in a limousine, left a gift bag in my hotel room, and took care of just about every other detail. And even …

  • Office Space: How to Choose a Location for Your PT Clinic Image

    articleApr 27, 2018 | 6 min. read

    Office Space: How to Choose a Location for Your PT Clinic

    “Location, location, location.” It’s the official mantra of real estate agents everywhere. That’s because—as those who work in the property-selling business know all too well—the value gap between two otherwise-identical homes often comes down to the ZIP code. As a physical therapist, the value of the services you provide to a community also depends on where you provide those services. (After all, “value” encompasses everything from the literal cost of your services to your patients’ perceived value …

  • 4 Surprising Factors Potential PT Hires Want in a Job Image

    articleApr 25, 2018 | 6 min. read

    4 Surprising Factors Potential PT Hires Want in a Job

    When you’re looking to hire a new physical therapist, you clearly want to find the best one possible: someone who is competent, committed to lifelong learning, conscientious, and caring. During the the search process, you probably pore over average salaries in your area , doing everything you can to ensure you’re providing a competitive payment and benefit package . After all, most PTs want the best possible compensation, right? Well, that’s partially true. With the cost of …

  • Retention, Please: Why Patient Dropout is Killing Rehab Therapy Practices— and How to Stop It Image

    downloadApr 24, 2018

    Retention, Please: Why Patient Dropout is Killing Rehab Therapy Practices— and How to Stop It

    Patient health is the top priority for most rehab therapists—specifically, getting patients back to a level of health that allows them to do what they love. But, when patients say “sayonara” before they reach their therapy goals, they lose the opportunity to live their fullest lives. To make matters worse, the average rehab therapy practice will lose $150,000 annually due to patient dropout alone. Talk about a one-two punch to the gut. Here at WebPT, we believe …

  • Mitigating Revenue Risk in Your Outpatient Rehab Facilities Image

    articleApr 24, 2018 | 4 min. read

    Mitigating Revenue Risk in Your Outpatient Rehab Facilities

    Whether you’re at the helm of one outpatient rehab facility or many, the challenge to provide exceptional clinical care—and remain profitable enough to continue supporting your staff and serving your patients—remains the same. And while this challenge certainly isn’t anything new in our profession, it’s getting increasingly difficult to overcome as regulations become more stringent and adhering to them becomes more time-consuming—all as payments continue to decrease. Given the current state of healthcare reform, strategies for mitigating …

  • Don't Flex Your PTs: 4 Ways to Make Use of Patient Cancellations Image

    articleApr 17, 2018 | 7 min. read

    Don't Flex Your PTs: 4 Ways to Make Use of Patient Cancellations

    Summer is approaching and, with family vacations competing for patients’ time, you might find yourself with quite a few cancellations and schedule gaps. Your first inclination may be to send your PTs home without pay. “Flexing,” as it is sometimes called, is becoming an increasingly common cost-cutting move. But, tempting as it may be to flex your PTs when things get slow, there’s a better way to use their non-billable time. Not only is being flexed insulting—your …

  • Founder Letter: Culture, Compensation, and Career: The Elements of a Competitive PT Hiring Package Image

    articleApr 4, 2018 | 11 min. read

    Founder Letter: Culture, Compensation, and Career: The Elements of a Competitive PT Hiring Package

    There’s never been a better time to be a physical therapist: there’s a large population of aging—yet active—baby boomers, direct access is now the law of the land in all 50 states, and the healthcare system at large is moving toward a value-based care paradigm that prioritizes the delivery of safe, cost-effective treatment. At the same time, this year’s class of new PT graduates is on pace to be larger than ever, with as many as 10,600 …

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