• The Physical Therapist’s Guide to Patient Retention Image

    articleFeb 4, 2016 | 6 min. read

    The Physical Therapist’s Guide to Patient Retention

    We’re all for helping physical therapists create and retain loyal customers. After all, improving patient retention is one of the absolute best ways to grow your business. All the hard work you put into branding and marketing your practice won’t go very far unless you’re able to attract your target audience, help them successfully complete their plans of care, and send them out into the world as raving fans . While many practice owners focus heavily on …

  • 7 Thought-Provoking Facts About Physical Therapy You Can't Ignore Image

    articleFeb 19, 2015 | 5 min. read

    7 Thought-Provoking Facts About Physical Therapy You Can't Ignore

    According to Sir Francis Bacon , knowledge itself is power—and we couldn’t agree more. However, there’s a lot happening in the healthcare industry right now, and staying knowledgeable about everything can certainly feel like a daunting task. That’s why we’ve curated seven of the most thought-provoking facts about physical therapy and put them together in one quick-read post. Without further ado, here are some bite-sized bits of knowledge. Just remember, with great knowledge, comes great responsibility . …

  • The Importance of Patient Retention Image

    articleNov 24, 2014 | 11 min. read

    The Importance of Patient Retention

    I’ve worked with a lot of therapy clinic owners over the years, and I ask each one of them the same question: what are the top three metrics you track when assessing the health of your business? The answers are usually the same: total visits, the percentage of missed visits (e.g., cancels and no-shows), and average reimbursement rates. While these are all crucial metrics for business success —and even the slightest change to any one of these …

  • 4 Strategies to Combat Shrinking Reimbursement in Physical Therapy Image

    articleOct 21, 2013 | 9 min. read

    4 Strategies to Combat Shrinking Reimbursement in Physical Therapy

    If there’s one thing we can all agree on, it may be this: profit margins in outpatient physical therapy are slim. And with average physical therapy reimbursement rates either staying stagnant or decreasing, this trend doesn’t look like it’s going to be reversed any time soon. The frustration I hear most often from clinic owners is that they lack control over third-party reimbursement rates. A lot of advocacy—spearheaded by the APTA, and especially the Private Practice Section—has …

  • Improving Home Exercise Program Adherence in Physical Therapy Image

    articleJun 20, 2013 | 4 min. read

    Improving Home Exercise Program Adherence in Physical Therapy

    Research shows that only 35% of physical therapy patients fully adhere to their plans of care. I’ll let that sink in for a moment, because that number is staggeringly low. It turns out that most patients simply aren’t doing their prescribed physical therapy home exercise programs —and the most common reasons cited are lack of motivation, questions regarding self-efficacy, and perceived barriers to exercise. While it’s true that our patients are ultimately responsible for being actively engaged …

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