• Identifying Your Rehab Therapy Practice’s Core Values Image

    articleJan 13, 2014 | 6 min. read

    Identifying Your Rehab Therapy Practice’s Core Values

    As we pointed out in previous posts this month, every company has a culture—whether they know it or not. That culture might not be a great one or even a good one, but it definitely exists. If that’s the case, then why are so many people unsure about their companies’ cultures? I’m guessing that 1.) from the employees’ perspective it’s not a great place to work, so they assume there is no culture, or 2.) no one …

  • 5 Company Culture Must-Haves Image

    articleJan 9, 2014 | 6 min. read

    5 Company Culture Must-Haves

    Company culture is kind of like a fingerprint—every business has one, and no two are exactly alike. And while no company culture is inherently good or bad—as Erica Cohen points out in this blog post —there are certain cultural characteristics that are common to the world’s most productive and successful businesses. Here’s a list of five culture must-haves: 1. Collaboration. Nothing destroys a team faster than cutthroat competition among teammates. If you can cut the tension in …

  • Culture Advice from the Greats Image

    articleJan 8, 2014 | 5 min. read

    Culture Advice from the Greats

    Looking for some pointers to help make your company culture great? Well, look no further. We’ve assembled some fantastic culture advice from the greats. Here are four of the top tips: 1. Document Your Values Senior Writer Charlotte Bohnett will cover how to document your values in a later post, but here’s an anecdote that demonstrates why writing things down is important—especially as your practice grows: “TOMS founder Blake Mycoskie remembers a time when everyone would say …

  • articleJan 7, 2014 | 3 min. read

    January Founder Letter: It’s Time for a Cultural Resolution

    In 2011, the entire WebPT team sat in a conference room (we were a much smaller team back then) to reflect on the previous year—what we did well, what we wanted to improve upon, and what our goals were for the new year. One of those goals? Define and document who we were and wanted to be as a company. In other words, our company culture. So, the following year, in that same conference room, we poured …

  • Why Company Culture is So Important Image

    articleJan 2, 2014 | 4 min. read

    Why Company Culture is So Important

    Unless you’ve spent the last decade or so living under a rock, you’ve most definitely heard the phrase “company culture” being bandied about. And while it’s become the center of attention in many discussions about how to build a successful company, I have to wonder if everyone who talks about company culture actually understands what it means and how to create and maintain an authentic one. But we’ll get to that second point—the how—in a later post. …

  • articleJan 9, 2012 | 5 min. read

    5 Steps to an Effective Physical Therapy Brand

    Think of the most notable companies in the world. Juggernauts like Coca-Cola, Nike, and Apple come to mind. While these companies each have their own specific products to sell, their brand strategy is much larger than a simple product. A brand defines what your company stands for and helps your customers to connect emotionally to the services you offer. In Physical Therapy, establishing this type of connection through effective branding and messaging is crucial to become an …

  • articleDec 16, 2011 | 4 min. read

    Usher In 2012 With A Grand Vision For Your Practice

    Have you ever thought about the answer to this question: “How will patients remember you?” As a private practice owner and as pillar of your community, there is nothing more important than a powerful, grand vision that excites and motivates others. Here are four guidelines that will help you create a vision that will not only set you apart, but also help you to define your goals. In the process, you will create a set of guiding …

  • articleApr 8, 2011 | 5 min. read

    5 Ways to Make PT Practice Documentation Training Successful for Your Staff

    There is no question that the move toward buying and installing a PT practice documentation system is a great move for your practice. The benefits in terms of efficiency, elimination of paperwork and increased revenue generation due to better management of billing practices are many. By even a conservative estimate, the return on investment in better revenue management and reduced costs because of a good PT practice documentation system can be realized quickly. One aspect of what …

  • articleDec 28, 2010 | 4 min. read

    Are you working over the holidays? Welcome to the club!

    During the holiday season, I know it’s not just me, but at this time (more than most) there never seems to be enough time in a day to get everything on your list done.  The holidays are meant to be a time spent with family, but when running a PT clinic or any small business, it takes some juggling to find the balance.  In a survey by Xobni , a company that develops tools to manage your …

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