• Best-of-Breed Solutions vs. Jack-of-All-Trades Software Image

    articleJan 7, 2015 | 5 min. read

    Best-of-Breed Solutions vs. Jack-of-All-Trades Software

    After nearly ten years in sales and marketing, I’ve heard—and probably used—every figure of speech imaginable. Whether we’re advising to not count your chickens before they hatch or imploring that you not cry over spilled milk, we use these phrases to succinctly make our points. Perhaps that’s why we’re seeing a debate unfold in our industry pitting “best-of-breed” solutions against “jack-of-all-trades” software. And with our very own Heidi Jannenga deeming 2015 as “ the year of the …

  • 4 Tips for Implementing an EMR System Image

    articleJan 5, 2015 | 5 min. read

    4 Tips for Implementing an EMR System

    Preparing to implement an EMR system within your practice? Then you’re undoubtedly experiencing some anxiety. After all, it’s quite the change from the pen and pad of paper so many therapists have been using for decades—like, since mullets were cool. And even if you’re starting fresh with a new practice and EMR is all you’ve ever known, the pressure is still on to get this implementation right. Here are our tips for implementing an EMR with ease: …

  • End of Year Preparation Image

    articleDec 18, 2014 | 2 min. read

    End of Year Preparation

    That’s right, folks, the end is nigh—the end of the year, that is. The big, fat man with the long, white beard is coming to town—and for us here at WebPT, that means helping your practice prepare for the new year. Here are a few things to put on your grown-up Christmas list to keep your jingle bell rockin’: Wrap up Reporting Finalize all 2014 charges on a weekly—or even daily—basis. Identify incomplete documents and finish them before …

  • Product Year in Review: Patient Payment System Image

    articleDec 17, 2014 | 4 min. read

    Product Year in Review: Patient Payment System

    We’ve officially passed the December midpoint, and as we all hustle and bustle to cross the last few names off of our holiday gift lists, WebPT’s Product Development team is working hard to deliver its final release of 2014. This update will include all of the Medicare and PQRS updates for next year. (How’s that for a last-minute gift?) As we put the finishing touches on this release, we can’t help but take a step back and …

  • WebPT Year in Review: Creating Products that Matter Image

    articleDec 16, 2014 | 3 min. read

    WebPT Year in Review: Creating Products that Matter

    In yesterday’s post, I explained how much the Product Development team relies on the Idea Portal to help us make decisions about what we should build next. One of the ideas we gleaned from the portal was to create a mechanism that would allow therapists to easily verify that they completed all of their notes for the day—a patient note to-do list, if you will. This is crucial because therapists must complete notes in order to submit …

  • Live from the Direct Access Front Lines: The Story of Your Front Office Image

    articleOct 16, 2014 | 6 min. read

    Live from the Direct Access Front Lines: The Story of Your Front Office

    A self-referred patient walks into a PT clinic. Is this the start of a joke or a story with a happy ending? Well, that’s up to you. Your direct access marketing efforts will inspire patients to pick up the phone and dial your clinic. But then what? Your front office team is your direct access front line, and if they’re not prepared to interact with self-referred patients (i.e., those with no referral from another healthcare provider), then …

  • How to Train Your Staff on Direct Access Image

    articleOct 14, 2014 | 5 min. read

    How to Train Your Staff on Direct Access

    Direct access means that a patient can seek physical therapy services without a physician’s referral. That’s not only empowering for the patient, but also for you as a private practice therapy provider—and what better time to feel empowered than National Physical Therapy Month (NPTM). That being said, physical therapists aren’t capitalizing on direct access for a number of reasons, as Heidi Jannenga pointed out in her recent founder letter . But patients aren’t helping either. In a …

  • Are Your Patients Really Satisfied? 5 Metrics to Find Out. Image

    articleAug 21, 2014 | 10 min. read

    Are Your Patients Really Satisfied? 5 Metrics to Find Out.

    Physical therapy can be a long, hard, difficult—and yes, sometimes unenjoyable—experience. So what, then, keeps patients coming back for more? Well, it’s probably safe to assume that it’s not the sweat-inducing gym sessions or the wince-eliciting manual therapy. Rather, I would argue it’s the feeling your patients have when they leave your clinic at the end of their visits. How are they feeling as they walk to the parking lot? Satisfied? Happy? You might not realize it, …

  • What You Need to Know About Calculating Expenses Image

    articleAug 12, 2014 | 3 min. read

    What You Need to Know About Calculating Expenses

    We briefly talked about totaling up expenses in order to calculate your net cost per visit in a previous post , but today, let’s take a deeper dive into the expenses side of things. Admittedly, it’s not the most exciting topic, but it’s necessary nonetheless, so here we go. Below are four metrics to help you get a handle on the costs of doing business (adapted from this article ): 1. Wages divided by net revenue. Rehab …

  • Does Customer Service Matter? The Answer Might Surprise You. Image

    articleMay 8, 2014 | 5 min. read

    Does Customer Service Matter? The Answer Might Surprise You.

    When I started researching the importance of customer service, I assumed I’d find plenty of well-written articles that touted the dramatic impact of customer service on company success. As far as I was concerned, customer service was a solid foundation on which a company could build its sales and marketing strategy. So, boy, was I surprised when Ken Makovsky wrote in Forbes that customer service might not be as critical as I once thought—at least for some. …

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