• 4 Reasons Your Staff Therapists are Unmotivated Image

    articleJun 7, 2018 | 5 min. read

    4 Reasons Your Staff Therapists are Unmotivated

    Treating patients is equal parts challenging and rewarding, which is one of the reasons physical therapy is such a fulfilling profession . But if you’re noticing that your therapists’ motivation is lagging a bit, it’s important to understand why. Here are four reasons why physical therapists’ motivation can decrease, as well as steps you can take to make things better.   Their compensation is based solely on productivity. The Problem Nobody likes being reduced to a billing …

  • The Great 8 Elements of the Patient Experience Image

    articleMay 24, 2018 | 10 min. read

    The Great 8 Elements of the Patient Experience

    As I was getting ready to graduate college and begin interviewing for jobs, I was blown away by the experience I had with Ernst & Young. They were engaging, showed interest in me as a person, and paid attention to all the details. When I flew out to visit the office, they picked me up in a limousine, left a gift bag in my hotel room, and took care of just about every other detail. And even …

  • 5 Times When It's Okay to Lose a PT Patient Image

    articleMay 22, 2018 | 6 min. read

    5 Times When It's Okay to Lose a PT Patient

    Goodbyes are never easy, especially when they’re directed at patients who haven’t yet reached their physical therapy goals. Even if you’re dealing with a difficult patient, cutting him or her loose goes against everything you’ve been taught as a healthcare provider. And if you’re a practice owner, losing a patient probably seems contradictory to your business goals. After all, more patients equal more money, right? Not necessarily. Unfortunately, this belief—no matter how well-intentioned—can result in wasted time, …

  • You've Got Mail: Email Marketing Basics for PTs, OTs, and SLPs Image

    articleMay 11, 2018 | 7 min. read

    You've Got Mail: Email Marketing Basics for PTs, OTs, and SLPs

    If there’s one sound that elicits instant nostalgia for the 1990s, it’s the fuzzy whirring and techy chirps of a dial-up modem . To an entire generation, this sound heralded the dawn of a new age and connected people over all over the world through email. By the late ’90s, many businesses had gotten on the email bandwagon, which provided them a speedy and effective way to connect with their target consumers—and it didn’t take long for …

  • 6 Ways to be the Healthcare Partner Your Patients Want Image

    articleMay 4, 2018 | 7 min. read

    6 Ways to be the Healthcare Partner Your Patients Want

    If you’ve ever been ballroom dancing, then you know how important it is to communicate effectively with your dance partner. Heck, even if your experience with whirling around a dance floor is limited to weddings and high school proms, you surely know that dance partners must move together to avoid stepping on each other’s toes. It may not seem like it, but as a rehab therapist, you share a similar goal to waltzers and fox-trotters everywhere. That’s …

  • 5 Signs Your Best Therapist Is About to Leave—and What to Do About It Image

    articleApr 11, 2018 | 10 min. read

    5 Signs Your Best Therapist Is About to Leave—and What to Do About It

    If you’re a clinic owner, you know that building the right team of physical therapists is key to your clinic’s success. A good PT is dependable, shows integrity, and makes your patients feel safe and cared for. She is committed to learning and plays a critical part in the culture you’ve worked so hard to build. That’s why it’s so scary to imagine your best therapist leaving for greener pastures. The good news is that even when …

  • Exact Match: How to Pair Each Patient with the Right Therapy Provider Image

    articleMar 27, 2018 | 6 min. read

    Exact Match: How to Pair Each Patient with the Right Therapy Provider

    When it comes to matters of the heart, folks often say that when it’s right, you just know. However, when it comes to matters of the rehab therapy practice, things are rarely so intuitive. That’s because finding a love match is rarely a scientific process, whereas finding a provider match typically comes down to a handful of pairing factors, including the provider’s skillset, communication style , and availability. However, as we mentioned during last month’s webinar , …

  • A 10-Point Plan for Smart and Secure Electronic Communications with Patients Image

    articleMar 15, 2018 | 8 min. read

    A 10-Point Plan for Smart and Secure Electronic Communications with Patients

    As emails and text messages have become ubiquitous, patient expectations around provider responsiveness have increased. Gone are the days when providers set aside time each afternoon to return calls; now, they can simply respond to their patients’ texts—but should they? Many physical therapists, regardless of their practice model or patient population, are surprised to learn that they may not be allowed to interact with patients in the manner they—or their patients—prefer. These same providers are typically even …

  • Beignets on the Bayou: Top #APTACSM Social Moments of 2018 Image

    articleMar 2, 2018 | 5 min. read

    Beignets on the Bayou: Top #APTACSM Social Moments of 2018

    Last week, the WebPT team paraded through NOLA (literally) to celebrate our 10th anniversary at the APTA’s largest conference, the Combined Sections Meeting (CSM) . And by gumbo, was it a treat. We got to gather in the great—and super humid—state of Louisiana with 17,000 other physical therapy professionals to learn, network, connect, and all that jazz. (Seriously, there was a lot of jazz.) And speaking of jazz, nothing gets me more jazzed than experiencing the buzz …

  • Body Talk: 4 Ways Your Patients Are Communicating Nonverbally Image

    articleMar 2, 2018 | 6 min. read

    Body Talk: 4 Ways Your Patients Are Communicating Nonverbally

    It may sound cliché, but it’s true: actions often speak louder than words. Don’t get me wrong, strong verbal communication skills are essential to the success of any relationship, including the one between a patient and his or her provider. However, there are times when a patient’s actions will tell you one thing while his or her words tell you another—and therein lies the importance of nonverbal communication in health care. It’s not that patients are intentionally …

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