Opening a new physical therapy practice is a great way to supercharge your career; it sends you down a path where you can learn more skills, influence the lives of more patients, and increase your personal wealth. But opening a new clinic is no easy task—especially when it comes to saving up the capital necessary to, at bare minimum, get the clinic up and running.
By now, you’ve probably heard about the latest trend in physical therapy practice models: concierge-based clinics. For many practice owners—or future practice owners—the idea of spending as much time as you need with each patient and offering a
2020 has heralded wave upon wave of change for rehab therapy practice owners, but one thing remains a constant: the need to keep existing patients actively engaged and bring new patients through the door. Whether you’re in the early stages of reopening your clinic or looking to ramp up business, putting together a marketing plan that’ll get you to the next step is absolutely essential.
At this point, most of us have witnessed someone refusing to comply with a mask requirement—whether that’s in a video, a social media post, or good ol’ real life. Unfortunately, it’s become a controversial issue, but the numbers indicate that widespread—and proper
During the first half of this year, many practices found themselves making the difficult decision to furlough employees—or lay them off completely. Fortunately, the physical therapy market has bounced back somewhat, but there are still many physical therapists waiting to go back to work—and many practices that have yet to open their doors since March. As a result, a number of PTs are still out of work and on the hunt for alternatives to a permanent position.
As a physical therapy professional, you’ve acquired years of education and training. You’ve kept up with continuing education and are active within your professional community.
PDGM. It’s a dirty, four-letter word (acronym, actually) that all skilled home care agency owners hate to hear. The Patient-Driven Groupings Model (PDGM) launched January 1, 2020, to a tremendous amount of apprehension and protest from those in the home care world.
Attracting patients to your rehab therapy clinic can be challenging—even on a good day. During a pandemic, it can seem downright impossible—especially if you’re operating on a tight budget (and these days, who isn’t?). But despite all of the challenges 2020 has brought our way, the fact is, there are still patients out there who need rehab therapy services.
Chances are, you’ve searched for a local business on Google before—whether that be a restaurant or a healthcare provider. If so, then you’ve probably seen the Google Maps local pack, which looks a little something like this.
According to Business Insider, “LinkedIn is a professional networking site, designed to help people make business connections, share their experiences and resumes, and find jobs.” Because LinkedIn has this stigma of being a digital resume, business owners—including PT clinic owners—often miss out on the opportunity to use it to attract new clients.
If there’s one good thing that can be said about 2020, it’s that our newfound plethora of free time really lends itself to learning and self-improvement. When you’re stuck at home more often than not—and when mindless Netflix binging grows old—it’s a great time to pick up a new skill or absorb some knowledge.