’Tis officially the holiday season—a time for sharing meals with friends and family, reflecting on the year that’s passed, and setting goals and intentions for positive change in the year ahead. For me, this season always feels ripe with possibility—like I can accomplish anything I set my mind (and heart) to. This year, I’m channeling those positive vibes into #RehabTherapistsGiveBack—the movement to help individuals, families, and communities impacted by the recent hurricanes and wildfires that devastated areas across the US, Puerto Rico, and the Caribbean. After all, what better way to celebrate all the good things in our lives than by coming together—as an industry—to help those in need? With that in mind, here’s what you should know about this important opportunity for rehab therapists to effect real change:

The PT’s Guide to Software Implementation and Training - Regular BannerThe PT’s Guide to Software Implementation and Training - Small Banner

This hurricane season was devastating.

If you thought the 2017 Atlantic hurricane season seemed unusually intense, you were right. In just a few short weeks, four hurricanes (all Category 4s and 5s) made landfall in the US, Puerto Rico, and the Caribbean, causing massive destruction. In addition to taking the lives of more than 260 people, hurricanes Harvey, Irma, Jose, and Maria caused approximately $300 billion in damage. Experts believe it could take more than a decade for Puerto Rico to fully recover from the storms, and The Washington Post described the Caribbean island of Barbuda as “a wasteland.” In the US, affected cities in both Texas and Florida are seeing signs of recovery, but many people are still displaced—and, in the words of CNN, “struggling to make mortgage payments on homes made uninhabitable by the storms, while paying rent somewhere else.” It should come as no surprise, then, that USA Today deemed this the “costliest Atlantic hurricane season ever.”

As were the wildfires.

Around the same time, a slew of intense wildfires burned their way through parts of Washington, Oregon, Idaho, Montana, Colorado, and California, leading news outlets to predict that the 2017 wildfire season was “shaping up to be one of the worst in U.S. history for land burned.” Then, in early October, another series of fires broke out in Sonoma, Napa, and Mendocino Counties in California, killing 42 people, injuring 185, and burning more than 245,000 acres of land, including almost 7,000 homes, buildings, and wineries. On October 30, 2017—almost a month after the fires first began—more than 1,000 firefighters were still on the frontlines, trying to subdue the remaining five fires. It was the deadliest string of wildfires in the state’s history, and according to Fortune, the damages from the northern California wildfires alone will top $3 billion.

Our friends, colleagues, and fellow humans need our help.

Here at WebPT Headquarters—in almost-always-sunny Phoenix, Arizona—we’re lucky not to run into much in terms of natural disasters. But, that’s not the case for many of our customers—and our employees’ families—who experienced the effects of these calamities first-hand in the form of clinic closures, floods, and evacuations. In fact, at our annual Ascend business summit, Kathy Swanick, president of the Florida Physical Therapy Association, and Felicia Wenah, Houston native and physical therapy student at the University of St. Augustine for Health Sciences in Austin, Texas, shared personal stories about how these disasters have impacted their respective communities.

And it’s going to take all of us to create real change.

In the wake of all of this destruction and heartbreak, WebPT took action in alignment with our core value of giving back. As part of our Member Assist program—which we began after the Joplin, Missouri tornado in 2011—we outfitted affected WebPT Members with the clinic supplies and consumables they needed to get back up and running quickly, for themselves and their patients. But, given the unimaginable amount of destruction that’s happened in such a short period of time, that simply wasn’t enough—which is why we decided to do more. As part of Rehab Therapists Give Back (RTGB), we’re challenging the entire rehab therapy community to come together to help raise $1 million for the people and communities impacted by these recent disasters.

This isn’t a WebPT thing; it’s a rehab therapy community thing.

And the outpouring of support we’ve received has been absolutely heartwarming. In fact, we’ve already banked more than $83,000—and we have a whole lot more committed from individual providers and practices, organizations, and even competitors, including the APTA, Chris and Heidi Powell, ATI Physical Therapy, BMS, Casamba, Optima, Performance Health, Clinicient, Rick Gawenda, Hays, Knack, Practice Promotions, ReminderCall.com, ReDoc/Net Health, and the Hoffmans. You see, this isn’t a WebPT thing; it’s a rehab therapy community thing. And this generous response from our community shows that when we, as rehab therapists, align with a worthy cause—a higher purpose, if you will—there’s no limit to what we can accomplish for the greater good. As rehab therapists—and rehab therapy supporters—we’re all driven by a deep desire to help people. It’s why many of us chose this profession in the first place. Well, this marks an opportunity—a defining moment, really—to channel that drive into action for people who desperately need our help.

Will you join the movement?

Even with the generous support we’ve received thus far, we still have a long way to go to reach our goal. After all, raising $1 million dollars is no easy feat—even when it’s for such an important cause. But, it’s worth every bit of effort required, because people need us. Our fellow humans need us. So please, join the movement by giving what you can—every donation counts—and sharing this link (globalgiving.org/rehab-therapists-give-back) to help spread the word. The more people involved in this, the better. Let’s see how far we can reach.

We can channel this momentum to do even more.

The support we’ve seen in response to RTGB proves that there is strength in our numbers—that our community can initiate real, meaningful, powerful change when we set aside our differences and band together. We’ve seen how unified our industry becomes in the face of a worthy cause. Well, we’re facing a host of worthy causes right now—all of which require us to unite behind a common mission. That’s why it’s so important that we keep this spirit of change alive in the form of advocacy. Because this is exactly the kind of collaboration and cooperation we’ll need to continue moving this profession forward—to actually bring to fruition the things we’ve been working toward for so many years. This is especially true with respect to our efforts in the legislative arena for things like:

Together, we’re a powerful force.

With RTGB, the rehab therapy community has shown what it can achieve in the presence of a deeper purpose. And all of these initiatives fall into that category, which means we must keep this fire lit through 2018 and beyond. That means getting involved at the community, state, and national levels—and adding your voice to the growing number of rehab professionals who are actively pursuing positive change. We simply must stay passionate, confident in our abilities, and hungry to make a difference.

I know I have a lot to be thankful for in my life this holiday season, and I’d imagine that most of you who are reading this right now have a lot to be thankful for, too. So, let’s give back to those who need our help the most. Then, let’s channel that positive momentum into bringing about the changes in our profession that will positively impact our own lives as well as those of our patients. The time is now.

  • Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018 Image

    articleJan 3, 2018 | 10 min. read

    Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018

    It’s become an annual tradition of mine to look ahead to the new year and forecast the trends that are most likely to impact the rehab therapy industry. While I don’t have a crystal ball—what would be the fun in that?—I’ve gotten pretty good at predicting what’s on our horizon. (You can check out my 2017 post here and my 2016 one here .) There’s nothing on my list for this year that should come as a …

  • Common Questions from our Cloudy with a Chance of Reform Webinar Image

    articleFeb 13, 2017 | 13 min. read

    Common Questions from our Cloudy with a Chance of Reform Webinar

    In our first webinar of 2017 , WebPT’s co-founder and president, Heidi Jannenga, teamed up with CEO Nancy Ham to discuss the current and future healthcare trends that will impact PTs, OTs, and SLPs. (Missed it? No worries; you can view the complete recording here .) As always, we received quite a few questions during the presentation—way more than we could address live. So, we’ve put them all here, in one handy Q&A doc. Scroll through and …

  • Hole in the Hull: Can One Bad Review Sink Your Practice's Reputation? Image

    articleAug 7, 2017 | 5 min. read

    Hole in the Hull: Can One Bad Review Sink Your Practice's Reputation?

    Let’s face it: little problems, when left ignored, can quickly turn into really, really big problems. Anyone who’s dealt with a leaky set of pipes can attest to that. These little leaks start off innocuous enough—an occasional drip is nothing a well-placed bucket can’t solve. However, if you fail to address the underlying issue, you could find yourself in a lot of hot water—literally. Much like leaks in your plumbing, negative reviews of your rehab therapy practice …

  • Outcomes and OMT FAQ Image

    articleApr 26, 2016 | 11 min. read

    Outcomes and OMT FAQ

    In January, we hosted a webinar focused on the importance of outcomes tracking in physical therapy. In addition to explaining why it’s absolutely critical that therapists collect objective data on patient progress, we highlighted a few of the reports available in WebPT Outcomes . With the move to a value-based payment environment already in full swing, outcomes tracking is a hot topic in the physical therapy space, and that meant lots of thoughtful question from our webinar …

  • Founder Letter: 3 Ways Your Practice is Losing Money Image

    articleMay 5, 2016 | 7 min. read

    Founder Letter: 3 Ways Your Practice is Losing Money

    Much like the patients you treat, your practice can appear healthy on the outside despite significant internal issues. And when those issues are money-related, the consequences can be deadly. If your practice already is in the red, you know you’ve got some pretty serious cash flow problems. But even if you’re in the black every month, you may still be washing dollars down the drain. While there are myriad ways your practice might inadvertently be losing revenue, …

  • Denial Management FAQ Image

    articleMay 26, 2017 | 22 min. read

    Denial Management FAQ

    During our denial management webinar , we discussed the difference between rejections and denials, explained how to handle both, and provided a five-step plan for stopping them in their tracks. The webinar concluded with an exhaustive Q&A, and we’ve amassed the most common questions here. Insurance Issues Claim Quandaries Compliance Qualms Documentation Dilemmas Front-Office Frustrations Insurance Issues We’ve had issues with auto insurances denying 97112 (neuromuscular re-education) for non-neuro diagnoses, even in cases when the patient’s medical …

  • 9 Most Common Medicare Misconceptions for PTs, OTs, and SLPs Image

    webinarSep 8, 2016

    9 Most Common Medicare Misconceptions for PTs, OTs, and SLPs

    To say that Medicare regulations are confusing is an understatement. But, it’s not just the barely-readable government gobbledygook that throws providers for a loop; it’s also the fact that the rules are always changing. If you treat Medicare patients, we’re willing to bet you’ve been tripped up by at least one of these common misconceptions—maybe without even knowing it. And that could leave a nasty bruise on your practice’s bottom line—especially if you ever find yourself at …

  • Dialogue after Discharge: The Importance of Post-Treatment Follow-Up Image

    articleAug 23, 2017 | 6 min. read

    Dialogue after Discharge: The Importance of Post-Treatment Follow-Up

    Long-distance relationships are tough. Between juggling the hectic day-to-day and maintaining connections with all the other people in your life, it can be challenging to devote time to someone who resides outside your immediate geographic vicinity. Fortunately, as technology progresses, it’s helping bridge the gap between people and their faraway loved ones. Thanks to technological advances like text messaging, email, video chat, and social media, it’s easier than ever for those separated by land and sea to …

  • Think Big, Think Differently: 6 Bits of Inspiration from Ascend 2017 Image

    articleOct 5, 2017 | 11 min. read

    Think Big, Think Differently: 6 Bits of Inspiration from Ascend 2017

    The overarching theme of Ascend 2017 —the fourth-annual installment of rehab therapy’s premier business summit—was, quite simply, “Think big.” But, based on what we learned from our esteemed group of speakers over the course of two inspiration-filled days in Washington, DC, a more accurate tagline for this year’s conference might have been, “Think differently.” After all, in a field as complex as health care, grand aspirations are not enough. To solve the problems plaguing this industry, we …

Achieve greatness in practice with the ultimate EMR for PTs, OTs, and SLPs.