In a few weeks, I’ll have the pleasure of speaking at American Express’s Journey of Innovation, where I’ll elaborate on how innovation has monumentally changed my life, how it influenced the WebPT company culture, and how it will continue to play a role in my future as well as WebPT’s. I’ve spoken on these topics before, and I’m sure I will speak about them again. After all, innovation is not only extremely important, but it’s also an integral part of my life—as I hope it is in yours. 

Of course, it hasn’t always played as big of a role in my life as it does now, but I’ve learned—the hard way—that you can’t keep doing the same thing and expect different results. Health care in America seems to change daily, and as rehab therapists, we must embrace the changes and use innovative methods to reach our goals of providing exemplary patient care, achieving targeted outcomes, and running successful businesses—or risk getting left behind.

With this in mind, I’m excited about this month’s blog and webinar theme: innovation in rehab therapy. From new technologically-improved treatment methods and unique therapy business structures to alternative payment systems and refreshing marketing techniques, we’re highlighting all the ways our industry pushes the limits, evolves, and embraces different ways of thinking.

These stories are all about the trailblazers, and that’s what I really want to emphasize in this letter. History’s most revered leaders never accepted the status quo, and neither should we. So, rather than fear change—a sentiment to which, I’ll admit, we as a community have fallen victim to in the past—let’s set a new course. Let’s innovate.

When Brad and I created WebPT, we did so because we had a problem with no solution. WebPT was our answer for web-based, therapy-specific electronic documentation. Through innovation, we developed a (life-changing) solution—not just for us, but for thousands of therapists. The thought of this—of what we (WebPT and our Members) have achieved—takes my breath away. That’s the power of innovation.

What problems are you facing in your business, in your practice? Think innovatively, and you may just find your solution.

How to Set Up a Google My Business Page for Your PT Clinic - Regular BannerHow to Set Up a Google My Business Page for Your PT Clinic - Small Banner
  • Founder Letter: Giving Back and Moving Forward: How Disaster Relief is Changing Rehab Therapy for the Better Image

    articleDec 4, 2017 | 7 min. read

    Founder Letter: Giving Back and Moving Forward: How Disaster Relief is Changing Rehab Therapy for the Better

    ’Tis officially the holiday season—a time for sharing meals with friends and family, reflecting on the year that’s passed, and setting goals and intentions for positive change in the year ahead. For me, this season always feels ripe with possibility—like I can accomplish anything I set my mind (and heart) to. This year, I’m channeling those positive vibes into #RehabTherapistsGiveBack —the movement to help individuals, families, and communities impacted by the recent hurricanes and wildfires that devastated …

  • articleMar 4, 2014 | 3 min. read

    Never Give Up; Never Surrender: An Ode to Private Practice PT

    Those of you who have been in the rehab therapy business for a while have seen first-hand how much the industry has changed over the last few decades. Back when I first started practicing—more than 15 years ago—we were working in a very corporate-dominated environment. Many of the small, independent, “mom and pop” practices had fallen victim to therapy giants like HealthSouth and NovaCare. However, when the economy tanked in the early 2000s, so did many of …

  • 5 Reasons to Attend Ascend in 2018 Image

    articleJul 20, 2018 | 3 min. read

    5 Reasons to Attend Ascend in 2018

    The ultimate rehab therapy business summit is only two months away, so we here at WebPT have kicked it into high gear adding finishing touches to the event. Case in point: We just rounded out our biggest speaker lineup yet with two heavy-hitting keynotes: Stephania Bell (PT and Injury Analyst for ESPN) and David Elton (Senior Vice President for Clinical Programs at Optum). While those keynotes are impressive, they’re merely cherries on top of a one-of-a-kind experience …

  • Founder Letter: The Cost-Shifting Conundrum: How to Combat High Patient Copays Image

    articleAug 6, 2019 | 9 min. read

    Founder Letter: The Cost-Shifting Conundrum: How to Combat High Patient Copays

    In our 2019 State of Rehab Therapy survey , 80% of respondents cited payer requirements as the top reason their organizations require physician referrals as a condition of treatment (even in states with unrestricted direct access ). Additionally, high copays and coinsurances were by far the top-ranked regulatory issue in terms of impact to the physical therapy industry and profession. In other words, as it stands, the insurance industry (and its propensity to shift costs onto patients …

  • Ascend 2018: Our Biggest Speaker Lineup Yet Image

    articleJun 20, 2018 | 3 min. read

    Ascend 2018: Our Biggest Speaker Lineup Yet

    This year marks WebPT’s 10th anniversary of education, dedication, and innovation in the rehab therapy space—and what better way to celebrate than to put together our biggest Ascend agenda and speaker lineup yet? Rehab therapy’s best and brightest will come together this fall at Ascend—but this conference isn’t just about gleaning tons of actionable business wisdom from our superstar speakers. You’ll also have plenty of opportunities to take the floor yourself as you participate in meaningful discussions …

  • Founder Letter: Why I’m Betting on Outcomes Image

    articleFeb 4, 2016 | 5 min. read

    Founder Letter: Why I’m Betting on Outcomes

    I’m not much of a gambler. Some folks enjoy the rush that comes with putting all their chips on the table and risking everything on a single roll of the dice. Well, no offense to all you card sharks out there, but if I’m going to go all in, it better be on something I’m pretty darn sure of. So, when I say I’m betting on outcomes, you know I’m not bluffing. In fact, I’m 100% confident …

  • Beignets on the Bayou: Top #APTACSM Social Moments of 2018 Image

    articleMar 2, 2018 | 5 min. read

    Beignets on the Bayou: Top #APTACSM Social Moments of 2018

    Last week, the WebPT team paraded through NOLA (literally) to celebrate our 10th anniversary at the APTA’s largest conference, the Combined Sections Meeting (CSM) . And by gumbo, was it a treat. We got to gather in the great—and super humid—state of Louisiana with 17,000 other physical therapy professionals to learn, network, connect, and all that jazz. (Seriously, there was a lot of jazz.) And speaking of jazz, nothing gets me more jazzed than experiencing the buzz …

  • Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018 Image

    articleJan 3, 2018 | 10 min. read

    Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018

    It’s become an annual tradition of mine to look ahead to the new year and forecast the trends that are most likely to impact the rehab therapy industry. While I don’t have a crystal ball—what would be the fun in that?—I’ve gotten pretty good at predicting what’s on our horizon. (You can check out my 2017 post here and my 2016 one here .) There’s nothing on my list for this year that should come as a …

  • How to Get the Most Out of Ascend 2018 Image

    articleAug 16, 2018 | 4 min. read

    How to Get the Most Out of Ascend 2018

    Ascend is only a few weeks away, which means it’s almost time for our favorite event of the year! And this year, we’re hosting it in our favorite place: our hometown of Phoenix. What makes it even more special is that (1) we just moved into our brand-new headquarters, and (2) we’re celebrating WebPT’s 10th birthday. So obviously, we’re super-pumped to share our new space, our community, and our 10-year festivities with all of our Ascend peeps. …

Achieve greatness in practice with the ultimate EMR for PTs, OTs, and SLPs.