Do you consistently feel underwhelmed when you scroll through Instagram? Maybe your daily foray through your feed is getting a bit repetitive. (There are an awful lot of people who like to take pictures of their food.) Or, maybe you’re just finding yourself a little short-handed on scrollable content. Either way, it may be time to spice up your Insta experience with some inspirational (and sometimes educational) physio goodness by following some of these top physical therapy Instagram accounts.

The State of Rehab Therapy in 2018 - Regular BannerThe State of Rehab Therapy in 2018 - Small Banner

For Exercise Demonstrations

The Prehab Guys

If you’re interested in watching some exercise variation demos, check out The Prehab Guys! They post a variety of high- and low-intensity exercises. Plus, every post is paired with a detailed description that explains the science behind the movement.

 

 
 
 
View this post on Instagram

A post shared by The Prehab Guys®️ (@theprehabguys) on May 19, 2019 at 3:16pm PDT

 

The Barbell Physio

The Barbell Physio frequently posts high-intensity athletic exercise demonstrations. These demonstrations are chock full of injury prevention advice and aim to correct common conditioning mistakes.

 

 
 
 
View this post on Instagram

A post shared by Zach Long, DPT SCS Cert.CMFA (@thebarbellphysio) on May 20, 2019 at 8:02am PDT

 

Impact Sports Physical Therapy

Impact Sports Physical Therapy showcases different patients (who are often professional athletes!) performing sport-specific rehabilitation exercises. These videos don’t come with much in the way of explanation, but they’re pretty darn awesome to watch—especially considering these athletes are often performing these exercises post-surgery.

 

 
 
 
View this post on Instagram

A post shared by Bobby Esbrandt, PT, DPT, CSCS (@bobbysportspt) on May 8, 2019 at 3:42pm PDT

 

For Morale Boosts

Instride Physical Therapy

If you’re ever in need of a motivational boost, check out Instride Physical Therapy’s Instagram account. Instride’s PTs frequently work with amputee patients, and their account features videos of patients performing various exercises with their prosthetics. Few things beat watching people overcome immense challenges!

 

 
 
 
View this post on Instagram

A post shared by Instride Physical Therapy (@instridept) on May 7, 2019 at 5:01pm PDT

 

iCelebrateTravel

Focused on the traveling medical community, this account is equal parts travel pictures and quotes from traveling providers who explain why they love what they do. Following this account will fill your feed with positive reminders about how you affect patients’ lives—and you’ll see some gorgeous scenery, to boot!

 

 
 
 
View this post on Instagram

A post shared by iCelebrateTravel (@i.celebrate.travel) on Feb 22, 2019 at 8:58am PST

 

I Heart Physical Therapy

These PT-specific memes and jokes poke fun at the struggles and triumphs many PTs experience every day. A handful of these jokes are geared toward students—but every PT was a student at one point or another, so you might still get a kick out of ’em.

 

 
 
 
View this post on Instagram

A post shared by I Heart Physical Therapy (@iheart_pt) on Apr 16, 2019 at 5:15am PDT

 

For Examples of Good Branding

Dr. Kari Elste

Dr. Kari Elste, PT, DPT, has doubled down on marketing her PT niche: rock climbing-specific conditioning, prehab, and rehab. Her Instagram posts kick up visual interest with stunning scenic pictures (typically with rock climbers!), and they usually contain well-explained exercise demonstrations.

 

 
 
 
View this post on Instagram

A post shared by Dr Kari Elste PT, DPT (@drkarielste) on May 1, 2019 at 3:53am PDT

 

PT Solutions

Want to see a great example of branding in action? Check out the PT Solutions Instagram. All of these posts are visually appealing and brand-consistent—right down to the distinct blue hue, which shows up in nearly every image—and the account is pretty fun to look through!

 

 
 
 
View this post on Instagram

A post shared by PT Solutions Physical Therapy (@pt_solutions) on May 4, 2019 at 6:41am PDT

 

Achieve Fitness

Achieve Fitness isn’t a PT clinic—it’s actually a regular gym (with trainers). However, I chose to include it in this list because the company has totally knocked its social media presence out of the park. Every post is visually, auditorily, and emotionally consistent with the company brand—and the account posts a lot of exercise demonstration videos that have great production value.

 

 
 
 
View this post on Instagram

A post shared by Achieve Fitness (@achievefitnessboston) on Apr 27, 2019 at 3:58pm PDT

 

For Education

JP Gloria, DPT

Dr. JP Gloria, PT, DPT, uses his Instagram account to perform gait analyses on various runners (via recorded video). He includes visual overlays—and occasional voice overs—to explain his analyses. It’s definitely worth a peek if you’re interested in observing running gaits!

 

 
 
 
View this post on Instagram

A post shared by Dr. JP Gloria, PT, DPT (@jpgloria.dpt) on Apr 26, 2019 at 5:13am PDT

 

Modern Manual Therapy

The Modern Manual Therapy Instagram account is run by Erson Religioso, DPT, MS, MTC, Cert. MDT, CFC, CSCS, FMS, FMT, FAAOMPT. If that long list of credentials didn’t catch your attention, know that he publishes a grab bag of thought-provoking posts that encourage PTs to noodle about topics like patient education and the nature of pain.

 

 
 
 
View this post on Instagram

A post shared by Erson P Religioso III (@modernmanualtherapy) on May 14, 2019 at 6:58am PDT

 

APTA

Yep, the APTA has its own Instagram account! It posts quotes from (and pictures of) APTA members; advocacy updates; and the occasional inspirational video or captioned picture.

 

 
 
 
View this post on Instagram

A post shared by APTA (@aptapics) on Apr 8, 2019 at 5:54pm PDT

 

WebPT

We’d be remiss not to add WebPT’s own Instagram account to this list! We post images from the blog posts that we publish along with links to our articles. Whether you’re interested in learning about compliance or the ins and outs of running a business, we’ve got a blog for that!

 

 
 
 
View this post on Instagram

A post shared by WebPT (@webpt) on May 3, 2019 at 3:49pm PDT

 


 

Are there any PT-related Instagram accounts you can’t live without? Leave a comment below, and tell us about your favorite. Happy scrolling!

  • 4 Things We Must Do to Save PT From Certain Death (as Told at the 2019 Graham Sessions) Image

    articleMar 11, 2019 | 23 min. read

    4 Things We Must Do to Save PT From Certain Death (as Told at the 2019 Graham Sessions)

    In one of the last talks at the 2019 Graham Sessions, a young physical therapist boldly stated that in focusing solely on survival, we are actually killing the PT profession. We are clinging to a reactive—rather than proactive—mode of operation, and in doing so, we are surrendering the millions of patients we could be helping to other, less-skilled professionals. And that means we are failing them. In essence, we are standing idle, content with the status quo …

  • [Quiz] Is Your PT Clinic Marketing to the Right Patients? Image

    articleMar 25, 2019 | 1 min. read

    [Quiz] Is Your PT Clinic Marketing to the Right Patients?

    We’ve been talking about the importance of marketing directly to patients for a while now. After all, patient-consumers are taking an even more active role in their healthcare decisions . But even PT clinics that do market their practices to patients often do so without having a strategy in place. And that’s concerning, because if you’re not thinking strategically about how you’re spending your marketing dollars—not to mention your time—then you’re probably not going to see the …

  • Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018 Image

    articleJan 3, 2018 | 10 min. read

    Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018

    It’s become an annual tradition of mine to look ahead to the new year and forecast the trends that are most likely to impact the rehab therapy industry. While I don’t have a crystal ball—what would be the fun in that?—I’ve gotten pretty good at predicting what’s on our horizon. (You can check out my 2017 post here and my 2016 one here .) There’s nothing on my list for this year that should come as a …

  • 3 Keys to Creating Content Your Patients Actually Want to Read Image

    articleApr 17, 2019 | 6 min. read

    3 Keys to Creating Content Your Patients Actually Want to Read

    You’ve got a blog , an email newsletter , and an active social media presence . And that’s all great—as long as you’re using those channels to publish original content that your network of patients (current, past, and prospective ones) actually want to consume. Otherwise, you’re putting in an awful lot of work for very little reward. But how do you ensure you’re (1) generating physical therapy blog ideas that actually resonate with your audience, and (2) …

  • How to Spend Your Clinic’s Marketing Dollars for Maximum Returns Image

    articleAug 17, 2016 | 11 min. read

    How to Spend Your Clinic’s Marketing Dollars for Maximum Returns

    As author and marketing guru Seth Godin says, “In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.” If you want to stand out in the rehab therapy marketplace—and potentially grow your clinic—then spending money on marketing is essential. But, to ensure a maximum return on investment, you’ve got to carve out—and carefully manage—your physical therapy clinic’s budget. Knowing where to put those dollars can …

  • Common Questions from our Physical Therapy Website Optimization Webinar Image

    articleOct 18, 2017 | 21 min. read

    Common Questions from our Physical Therapy Website Optimization Webinar

    On October 17, 2017, WebPT’s own Charlotte Bohnett and Shawn McKee hosted a webinar detailing how rehab therapy practices can make themselves findable—and, more importantly, discoverable—online. During the presentation, they covered everything from blogging and soliciting reviews to keywording and optimizing online profiles. It was a lot of juicy information—and we received a lot of juicy questions from our audience. We’ve compiled the most common ones—and their answers—in the FAQ below. Reviews Can I send patients a …

  • What’s a Value Prop, and Why Does Your PT Clinic Need One? Image

    articleApr 1, 2019 | 6 min. read

    What’s a Value Prop, and Why Does Your PT Clinic Need One?

    We’ve written a gazillion posts about the importance of selling the value of physical therapy—as well as the value of your specific services. After all, so few of the patients who could benefit from receiving physical therapy are actually receiving it. Thus, it’s clear that most of the general public still doesn’t understand what this profession is capable of —namely, helping people restore function, improve wellbeing, and recover from injury without relying on dangerous, costly interventions such …

  • The Golden Rules of Running a PT Clinic Blog Image

    articleMar 14, 2019 | 7 min. read

    The Golden Rules of Running a PT Clinic Blog

    If you’ve ever wondered whether blogging is a worthwhile use of your time as a PT clinic owner, the answer is almost certainly “yes.” After all, creating a blog for your PT clinic has countless benefits. In addition to providing valuable information to your current, past, and future patients, a blog helps keep your website fresh and relevant —as opposed to looking like nothing more than a digital brochure for your clinic. Furthermore, blogging allows you to …

  • The Bare-Bones Social Media Guide for PT Clinics Image

    articleMay 17, 2018 | 5 min. read

    The Bare-Bones Social Media Guide for PT Clinics

    I’ll admit it: during the first five years of my career, I was extremely opposed to using social media. I felt uncomfortable when patients asked to friend me on Facebook, and I got nervous about employers checking in on my personal life. Along the way, though, I was forced to change my tune. When I launched my non-clinical physical therapy career as a copywriter and entrepreneur, I had to learn the art of self-promotion. As PTs, we’re …

Achieve greatness in practice with the ultimate EMR for PTs, OTs, and SLPs.