• webinarAug 30, 2011

    Social Media and Your Clinic

    Have you ever wondered how you could better engage your community or possibly add value to your practice by using Social Media? This webinar was hosted by WebPT Co-Founder Heidi Jannenga PT, MPT, ATC/L and WebPT Expert Michael Manheimer joined by special guests Casey Kirkes PT, DPT, NSCA-CPT and Dale Boren Jr. PT, MPT, OCS of Physical Therapy Central. Webinar attendees will learn: Is Facebook, LinkedIn, or Twitter right for my clinic? How do I set up my …

  • articleAug 22, 2011 | 4 min. read

    Beyond the Basics: You've Graduated from PT Social Media 101, Now What?

    Happy Friday to all of our hard working PTs out there! Over the course of this past week, we’ve highlighted why and how to use some of the basic social media tools for PTs. Today we want to wrap up our week with some next level tools for your benefit. Below you’ll find our list of best-of-breed tools and why you may choose to use them. Twitter and Facebook I’ve set up a Twitter Account and Facebook …

  • articleAug 20, 2011 | 5 min. read

    The Physical Therapist's Twitter Crash Course

    We know what you are probably thinking. Why would I use Twitter to promote my Physical Therapy Clinic? While Twitter may or may not be the right choice for you, it does prove useful in the marketing space. Boasting over 175 million users , Twitter is a great way to stay up to date on topics in 140 characters or less. Twitter works well if you want to find out if conversations are taking place about your …

  • articleAug 19, 2011 | 5 min. read

    Facebook for your Practice: How to Setup your Page and Engage Both Your Current and Potential Patients

    Facebook has become a part of over 750 million user’s daily lives. There is a pretty high chance that you have a personal account to stay in touch with your family and friends, but have you ever thought of having a Facebook page for your practice? Studies in healthcare marketing have shown that Facebook can increase revenue and loyalty . Plus, it’s a great way to connect with your current patients, referring physicians and community partners. If …

  • articleAug 17, 2011 | 8 min. read

    How to WOW Your Website Visitors: Copywriting Recommendations for Your Home & About Us Pages

    How many visitors view your website each month?  Analytical data from our clients tells us it’s in the hundreds of visitors …even more of you drive traffic with search engine optimization and/or pay-per-click ads. It just makes sense that you put some time into your website copy .  Copywriting is meant to persuade someone to take an action.  It’s not written words simply to educate someone.  When writing home page copy, you need to refer to the …

  • articleAug 17, 2011 | 3 min. read

    How to use a blog to enhance your physical therapy practice

    How can a blog help to market your practice? Utilizing a blog on your clinic website can be a great way to promote your business. You can use a blog for any number of marketing initiatives. We will cover the benefits of using a blog for your business and some best practices to help you get started. Using a Blog to enhance your patient experience Many patients probably have questions about their diagnosis, their treatment, and their …

  • articleAug 16, 2011 | 3 min. read

    Top 3 Best Practices for PTs on Linkedin

    Getting Started with LinkedIn Continuing our week-long social media theme, today’s topic is Linkedin . There are already over 17,000 physical therapists in the United States on Linkedin . But what is the value of Linkedin? Let’s start at square one. LinkedIn is the world’s largest professional network with over 120M+ members (think Facebook meets personal resume, but strictly professional).   Check out the video below to tell you a little bit more about LinkedIn: [swf file="http://www.youtube.com/v/ZVlUwwgOfKw" …

  • articleAug 14, 2011 | 6 min. read

    5 Things to Think About Before Using Social Media for Marketing my Physical Therapy Clinic

    Social Media has revolutionized the ability for people to connect with one another. While great for connecting with friends and family, it can also be a huge asset to your business.  Contrary to what you may think, social media is not just for posting random thoughts or crazy videos.  Facebook , LinkedIn , Twitter , and YouTube are avenues for marketing, clinic name recognition, and networking.  It is the new generation of communication that can't be ignored.  …

  • articleJan 4, 2011 | 1 min. read

    Market Your PT Practice Better with E-rehab.com

    E-rehab.com is the number one provider of turnkey physical therapy private practice websites, video, print/email newsletters, search marketing and Facebook campaign services. E-rehab.com designs custom websites for each client, including robust FAQ, Medical Library, First Visit Video modules, secure appointment requests, streaming video, web statistics, content management system, and much more.  They are the first in the industry to provide a video newsletter systems, text emails, and printable PDF versions of each. They promote PT clinics using …

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