• articleApr 24, 2013 | 4 min. read

    Marketing Your Green Rehab Therapy Practice

    You’ve taken steps to go green within your clinic . Now it’s time to let your community know all the good you’ve done—not just to gain additional customers, but also to encourage other businesses in your community to follow suit. Here are five steps to marketing your green efforts. 1.) Know your audience. According to an Entrepreneur article , Matt Villano explains that “marketing your business as green is a great idea—provided your customers are into that …

  • webinarFeb 1, 2013

    Achieve Greatness: Basic Tips, Tricks, and PT How-To's

    Sure, you’ve got your New Year’s resolutions down on paper but if achieving greatness isn’t on the list, there’s still time to include it—and check it off after implementing what you’ll learn from this month’s webinar. In this 60-minute session, WebPT Co-Founder Heidi Jannenga and Marketing Manager Mike Manheimer will discuss basic tips, tricks, and how-to’s to help you achieve greatness in therapy practice—everything from how to hire top talent and choose the right CEUs to maximize …

  • articleJan 29, 2013 | 5 min. read

    How to Get Started in Blogging

    According to Hat Trick Associates , as of 2010, there were about 450 million active English language blogs. And in Blog Rules , Nancy Flynn explains that in 2006 a new blog entered the blogosphere every second. Even before Facebook and Twitter, businesses were using blogs as a way to have instant, two-way communication with customers and prospects online. So, why wouldn’t rehab therapists blog? It’s a great way to educate the community, give your practice personality, …

  • articleJan 29, 2013 | 5 min. read

    A PT’s Guide to Reputation Management

    Today’s blog comes from E-rehab.com President David Straight, PT, DPT, OCS. E-Rehab provides physical therapy websites, video, email newsletters, search, and social media for physical therapy-owned private practices. Contact David at 800.468.5161 or dave@e-rehab.com .   As Benjamin Franklin once said, “It takes many good deeds to build a good reputation, and only one negative one to lose it.” With this statement in mind—and 21 st century technology—let’s talk about reputation management in 2013. Here are a few questions …

  • articleJan 28, 2013 | 2 min. read

    How to Get Your Phone to Ring off the Hook with New Patients

    Today's blog post comes from Jack Sparacio , MSPT, COMT, CFMT, and owner of PT Marketing Consultants and Sparacio Physical Therapy . Follow him on Twitter at @SparacioPT. > You could wait for the phone to just magically start ringing—or you could start thinking like an entrepreneur! In his bestselling, must-read book The E-myth Revisited , author Michael Gerber draws the distinction between "working in your business" and "working on your business.” While this might sound like …

  • articleJan 17, 2013 | 5 min. read

    Achieving Patient Satisfaction in Physical Therapy

    Today’s blog post comes from  Ann Wendel ,  PT . Ann is the owner of  PranaPT , a member of WebPT, and an active social media participant (@PranaPT). Thanks, Ann! In today’s market, where patients have greater access to information and higher expectations for the quality of care they receive, the issue of patient satisfaction has received a great deal of attention. When you hear the words “patient satisfaction,” what images come to mind? Do you view …

  • How to Choose the Right Social Media Platform for Your Rehab Therapy Practice Image

    articleJan 9, 2013 | 4 min. read

    How to Choose the Right Social Media Platform for Your Rehab Therapy Practice

    Between Google+, Facebook, Twitter, LinkedIn, Foursquare, Pinterest, Instagram, and whatever other cool, new social network just launched a minute ago, there are plenty of platforms for you to choose from. But which platform is right for you and your practice? Social media is a conversation—not an ad—platform, so it’s not necessary (or advantageous) to suddenly arrive on the social scene with as many profiles as you can create. It’s much more important to select the platforms that …

  • articleDec 20, 2012 | 2 min. read

    Finding Inspiration on Twitter

    These past few months we’ve reached out through the Twitterverse and asked members of the rehab community what inspires them. In honor of this month’s theme being inspiration, we thought we’d share some of the tweeted responses: Ryan K ‏@physiorehab @WebPT inspired by the ability to help people. Ultimately I am a fixer so I like to fix problems #WinWin PhysioGuru ‏@physio_guru @WebPT When I started out as a PT, it was the fact that someone who …

  • articleNov 1, 2012 | 1 min. read

    Video and Photos from PPS 2012

    Last week WebPT descended upon Las Vegas for PPS 2012, ready to talk EMR, technology, cloud computing, marketing, social media, and all things PT. In addition to rocking one of the coolest booths on the tradeshow floor, we thoroughly enjoyed seeing so many familiar faces and befriending new folks, too. Our After Party was a huge hit, and Brad and Heidi got a lot of great questions at their "Taking Your Practice Into the Cloud" presentation. Visit …

  • articleSep 28, 2012 | 4 min. read

    Modern Marketing: A Waste of Time or Time Well Spent?

    Today's blog post comes from Jack Sparacio , MSPT, COMT, CFMT, and owner of PT Marketing Consultants and Sparacio Physical Therapy . Like many of you, I am a private practice owner and the dedicated marketing director of my company.  Over the last few years, with the continuous evolution of social media and web development, companies are changing their approach to marketing. Modern digital strategies are replacing more traditional, “old school” marketing. Unless you have been living …

Pages

Achieve greatness in practice with the ultimate EMR for PTs, OTs, and SLPs.