This may be a controversial opinion, but I love IKEA furniture: it’s stylish, minimalist, affordable, and very Scandinavian. Okay, so there’s a chance you’ll have a few screws and bits of fiberboard left over after piecing together your new Fjӓllbo TV stand—but as long as you have the right tools, putting it together is far from rocket science.
Having trouble deciding what type of advertising you want to try in 2020? Print advertising can be difficult to track, and pay-per-click marketing is too expensive.
Recently, we’ve focused a lot of our content on marketing to acquire new patients, whether that’s via physician referral or self-referral à la direct access. But, we’d be remiss not to talk about marketing to the patients who are currently in your care (i.e., retention marketing).
Getting your name out there doesn’t always require an Internet connection. Here are 10 unique ways you can market your practice offline.