• Why Your Patient Satisfaction Score is Meaningless Image

    articleFeb 14, 2018 | 8 min. read

    Why Your Patient Satisfaction Score is Meaningless

    I love ice cream—like, really love it. And if there’s one thing I can say about living in Phoenix, it’s that we’ve got a pretty killer ice cream scene—which makes sense when you consider that Phoenician summer days can climb all the way up to a balmy 120 degrees. So when I’m in the mood for something sweet, I know I’ve got options. However, more often than not, I find myself hitting up my favorite ice cream …

  • Knock Out Patient Dropout: 8 Ways to Increase Retention and Revenue Image

    webinarFeb 12, 2018

    Knock Out Patient Dropout: 8 Ways to Increase Retention and Revenue

    In one corner, we have a highly skilled rehab therapy provider known for delivering amazing clinical outcomes through noninvasive, movement-based treatment. And in the other corner, we have a discouraged, disengaged patient whose quality of life has taken a major hit due to musculoskeletal pain and dysfunction. If you’re a rehab therapy provider, you’ve probably seen this battle play out more times than you can count—and we’re betting that more often than not, your therapy care right …

  • Common Questions from Our Stalled Patient Progress Webinar Image

    articleFeb 7, 2018 | 9 min. read

    Common Questions from Our Stalled Patient Progress Webinar

    Earlier this week, Dr. Heidi Jannenga, PT, DPT, ATC/L, the president and co-founder of WebPT, teamed up with Charlotte Bohnett, WebPT’s director of demand generation, to host a webinar on common barriers to patient progress —and strategies for overcoming them. During the question-and-answer portion of the presentation, we received quite a few audience questions on the nuances of fostering patient engagement and moving patients toward their therapy goals as efficiently as possible. We’ve compiled the most frequently …

  • Straight to the Source: How to Get Employers On Board with Population Health Image

    articleJan 31, 2018 | 6 min. read

    Straight to the Source: How to Get Employers On Board with Population Health

    Healthcare spending has always been a touchy subject—and that might be truer now than ever before. Despite the fact that the United States spends more money on health care than any other country, that massive expenditure hasn’t necessarily translated into better health outcomes. Clearly, something needs to change, which is why many healthcare providers—including physical therapists—are fundamentally shifting the way health care is managed. Specifically, they are starting to explore care delivery models that allow them to …

  • 5 Essential Elements for a Patient-Focused Clinic Website Image

    articleJan 22, 2018 | 7 min. read

    5 Essential Elements for a Patient-Focused Clinic Website

    Picture this: it’s Thursday night. You’ve just returned home after a long day at work, and you’re in the mood to put your feet up and relax. You land on the couch and turn on Netflix, but you’re pretty exhausted, and you don’t want to put too much thought into your selection. As you flip through your options, you come across a suggested pick that looks interesting, and when you read the description, it sounds like it’s …

  • The Surprising Cost of Losing a Single Patient Image

    articleJan 19, 2018 | 8 min. read

    The Surprising Cost of Losing a Single Patient

    No business wants to lose a customer, and no healthcare provider wants to lose a patient. It’s bad for business, and it may very well be bad for your patients’ wellbeing. But what does losing a single patient really cost a rehab therapy practice—especially if that patient had gone on to be a loyal one? (Hint: It’s more than you might expect.) Read on to learn how to calculate the cost of losing a patient in your …

  • The YouTube Effect: What Online Exercise Videos Mean for the Future of Physical Therapy Image

    articleJan 9, 2018 | 5 min. read

    The YouTube Effect: What Online Exercise Videos Mean for the Future of Physical Therapy

    I’ll admit it: I’ve spent many a late night on YouTube, venturing deep into all of the wonderful weirdness it has to offer. It’s become an integral piece of the current pop culture zeitgeist and has given content creators, business owners, and anyone with an opinion and a smartphone a platform on which to broadcast themselves. (And, thanks to YouTube, I still can’t hear the Jurassic Park theme without thinking of this .) So, it’s no surprise …

  • Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018 Image

    articleJan 3, 2018 | 10 min. read

    Founder Letter: Top 4 Trends for PTs, OTs, and SLPs in 2018

    It’s become an annual tradition of mine to look ahead to the new year and forecast the trends that are most likely to impact the rehab therapy industry. While I don’t have a crystal ball—what would be the fun in that?—I’ve gotten pretty good at predicting what’s on our horizon. (You can check out my 2017 post here and my 2016 one here .) There’s nothing on my list for this year that should come as a …

  • Stalled Out: 5 Reasons Your Patients Aren't Progressing (and What to Do About Them) Image

    webinarDec 22, 2017

    Stalled Out: 5 Reasons Your Patients Aren't Progressing (and What to Do About Them)

    If life is a highway, then it’s a wild, bumpy one. And while our patients want to ride it (all night long), with all those twists, turns, and potholes, they’re bound to get banged up. Fortunately, you’re here to help get them back in top form. But, helping patients achieve their goals is hard work—for you and for them—and while everyone strives to be a Ferrari, it’s common to plateau at Pinto. And that’s when the risk …

  • Modern Marketing Decoded: A Guide for Rehab Therapists Image

    downloadDec 5, 2017

    Modern Marketing Decoded: A Guide for Rehab Therapists

    Do you feel like your practice’s website could use a dose of TLC? Are you worried that potential patients aren’t finding you online? Have your attempts at generating online buzz fizzled out—or worse, backfired? If so—and if you want your rehab therapy practice to “live long and prosper”—then you may need to rethink your current marketing strategy. But, venturing into the brave new world of modern marketing can be a lot—especially if you’re new to the game. …

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