Physical therapy is all about getting patients better and sending them on their merry way—not keeping them around for months on end. It’s what sets us apart from many other movement and fitness specialists, but it comes at a cost: we must continually think about how to get new patients in the door.
Rehab therapists have been included in the MIPS program for more than a year now—which means you’ve endured a full year of trying to learn about (and navigate!) the twists and turns of MIPS. While simply understanding MIPS is hard enough, therapists have also been tasked with separating fact from fiction, as some vendors continue to use the cloud of MIPS-related confusion and unease to sell their MIPS-specific products.
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Earlier this month, we covered some major changes to the NCCI edit rules set forth by the Centers for Medicare and Medicaid Services (CMS). Per those changes, as of January 1, 2020, PTs, OTs, and ATCs were no longer receiving payment on the following CPT codes when billed with CPT® code 97530 (therapeutic activities) and/or 97150 (group therapy):
Writer’s block is the bane of many a blogger’s existence. (Trust me; I know.) Wracking your brain for original material can be exhausting—especially if writing isn’t your full-time occupation. So, I empathize with rehab therapists who’ve thought about starting a blog of their own—only to be discouraged at the thought of constantly coming up with fresh ideas.
Contrary to what today’s youth would have you believe, Twitter is more than just a platform for sarcastic quips and cute animal videos. (Trust me: I’m a youth.) In fact, it’s the perfect place to keep up with industry news, check in with your favorite PT leaders and advocates, and learn about the latest and greatest treatment approaches.
The front desk of a PT, OT, or SLP practice is pretty much its control tower. When front office operations break down—and clinics fail to promptly return patient phone calls, schedule appointments at optimal intervals, check patients in and out, verify patient insurance information, or collect payment—then the efficiency and effectiveness of the entire organization suffers.
This may be a controversial opinion, but I love IKEA furniture: it’s stylish, minimalist, affordable, and very Scandinavian. Okay, so there’s a chance you’ll have a few screws and bits of fiberboard left over after piecing together your new Fjӓllbo TV stand—but as long as you have the right tools, putting it together is far from rocket science.
Having trouble deciding what type of advertising you want to try in 2020? Print advertising can be difficult to track, and pay-per-click marketing is too expensive.