• The Complete Guide to Physical Therapy Billing Image

    downloadOct 3, 2019

    The Complete Guide to Physical Therapy Billing

    When you think about physical therapy billing, what words come to mind? If you’re like most people, it’s probably not “simple” or “stress free.” The fact is, PT billing is less like a stroll in the park and more like a journey through a labyrinth. It’s confusing, and the rules are ever-changing. But, if you want your practice to be successful, it’s also very, very necessary. That’s why we decided to create this comprehensive PT billing guide. …

  • Founder Letter: Welcome to the World's Most Compliant PT Clinic Image

    articleOct 2, 2019 | 10 min. read

    Founder Letter: Welcome to the World's Most Compliant PT Clinic

    Once upon a time, there was a clinic that never had a single denied claim or failed audit. This clinic prioritized ensuring compliance with Medicare rules and regulations just as much as delivering top-notch patient care and shipping clean claims . This practice was so successful, in fact, that employees never had to stress about the threat of Medicare fines, which meant they could focus all of their energy and attention on creating an incredible patient experience …

  • Compliance Quest: 7 Medicare Muck-Ups and How to Fix Them Image

    webinarAug 30, 2019

    Compliance Quest: 7 Medicare Muck-Ups and How to Fix Them

    Legends tell of a great beast who lurks in the depths of CMS’s darkest dungeon. Many adventurers have set out to conquer this mighty leviathan, only to find themselves outmatched, outnumbered, and eventually, defeated. But now, the time has come for a hero to emerge and subdue this prodigious beast once and for all. That beast is Medicare. And the hero? That’s you. With the right knowledge and skillset, you and your party (er, clinic staff) can …

  • The Roaring 2020s: Why We’re Entering Rehab Therapy’s Greatest Era Image

    articleAug 27, 2019 | 5 min. read

    The Roaring 2020s: Why We’re Entering Rehab Therapy’s Greatest Era

    High out-of-pocket costs. Inefficient care paths. Market Consolidation. Unfair payer and government policy. I could probably draw out this list for several paragraphs, but you get the idea—there’s a lot that we, as rehab therapists, are up against. And most of it is seemingly out of our control. If you pay attention to politics—and with the next election cycle already taking over national news headlines, it’s kind of hard not to—then you know that debate over healthcare …

  • Founder Letter: The Cost-Shifting Conundrum: How to Combat High Patient Copays Image

    articleAug 6, 2019 | 9 min. read

    Founder Letter: The Cost-Shifting Conundrum: How to Combat High Patient Copays

    In our 2019 State of Rehab Therapy survey , 80% of respondents cited payer requirements as the top reason their organizations require physician referrals as a condition of treatment (even in states with unrestricted direct access ). Additionally, high copays and coinsurances were by far the top-ranked regulatory issue in terms of impact to the physical therapy industry and profession. In other words, as it stands, the insurance industry (and its propensity to shift costs onto patients …

  • Physical Therapy Billing Live Q&A Image

    webinarJul 24, 2019

    Physical Therapy Billing Live Q&A

    Billing Blunder Blues got you down? Let our RCM experts mend your broken heart. Anyone who’s worked on the revenue cycle management (RCM) side of rehab therapy knows how complicated things can get—it’s enough to make a ramblin’ man lose his mind. Whether it’s a payer that suddenly denies a claim (even though you’ve submitted similar ones a thousand times before without issue) or confusion over which CPT code to select for patient education, a whole lotta …

  • Founder Letter: Bill to Thrill: 10 RCM Tweaks to Improve the Patient Experience in Your Practice Image

    articleJul 2, 2019 | 9 min. read

    Founder Letter: Bill to Thrill: 10 RCM Tweaks to Improve the Patient Experience in Your Practice

    I don’t want to beat around the bush: health care—physical, occupational, and speech therapy included—is expensive. But the true cost of skyrocketing healthcare spending goes beyond out-of-pocket deductibles , because patients are allowing their health to take a backseat to other expenses. Last month, I stressed the importance of winning patients for life by marketing to them throughout the entire customer lifecycle. And I don’t want to undermine the value of keeping patients engaged throughout the entire …

  • Founder Letter: How to Win Patients for Life Image

    articleJun 5, 2019 | 12 min. read

    Founder Letter: How to Win Patients for Life

    Over the past few months, we’ve examined marketing from every angle—from referral marketing to marketing a cash-based practice . But before we move away from this theme, I want to bring it all back to the heart of why marketing matters: it enables us to deliver our message—and promote the value we, as rehab therapists, provide—to the patients who need us most. All too often, practices churn out patients like products on an assembly line—treating them quickly, …

  • The State of Rehab Therapy in 2019 Image

    webinarJun 3, 2019

    The State of Rehab Therapy in 2019

    Most clinics keep the details of their finances close to the vest—and their productivity stats under lock and key. As a result, it can be hard to figure out how your clinic stacks up to the rest—or even get a feel for what’s going on at the industry level. So, if you’re hungry for insider knowledge about the PT, OT, and SLP spaces, then get ready to eat your chart out! We have a banquet of data-rich …

  • Founder Letter: 6 Ridiculously Simple Ways to Get More Direct Access Patients Today Image

    articleMay 1, 2019 | 13 min. read

    Founder Letter: 6 Ridiculously Simple Ways to Get More Direct Access Patients Today

    Imagine a world where—much like the King of the Seven Kingdoms must gain the approval of his councilors before making any major decisions—patients have to consult their primary care physicians before they can see any other healthcare provider (whether that’s a dentist or a chiropractor). Sounds ridiculous, right? And if every health and wellness professional relied on physician referrals to keep a steady flow of patients, the competition would be pretty steep—and it’d be much harder to …

  • Ditch the Donuts: Referral Marketing Strategies that Actually Work Image

    webinarApr 25, 2019

    Ditch the Donuts: Referral Marketing Strategies that Actually Work

    Back in the day, a sugary treat was all you needed to make a good first impression on a potential referral source—and thus, bring in enough new patients to fill your schedule. Well, that’s not the case anymore. In today’s competitive healthcare landscape, you need a more strategic approach to marketing your services to physicians and other referrers. So, save the donuts for a staff appreciation breakfast, and arm yourself with modern referral marketing best practices the …

  • Founder Letter: 6 Free Ways to Improve Your PT Marketing Image

    articleApr 3, 2019 | 9 min. read

    Founder Letter: 6 Free Ways to Improve Your PT Marketing

    Inspiration often comes from the most unexpected places. During my “What I Believe” speech at this year’s Graham Sessions , I offhandedly suggested an easy, free way to boost PT site traffic. It was a totally anecdotal part of my talk, but I received an enormously positive response about it. In fact, people came up to me afterwards and thanked me for the suggestion. That got me thinking: rising costs and declining reimbursements are obstacles that all …

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