• What Independent PT Practices Can Learn from POPTS Image

    articleJul 12, 2018 | 7 min. read

    What Independent PT Practices Can Learn from POPTS

    Physician-owned physical therapy services (POPTS) get a bad rap in the private practice world. After all, many independent PTs blame them for dwindling referrals and revenues. But, those physicians are doing what every healthcare provider is doing in this challenging healthcare environment: trying to take over the world. Just kidding—trying to remain profitable by adding additional revenue streams that benefit their patients. So, rather than complain about what others are doing—and what is and isn’t fair—PTs might …

  • The Biggest Budget Mistake in All of Rehab Therapy Image

    articleJul 3, 2018 | 6 min. read

    The Biggest Budget Mistake in All of Rehab Therapy

    WebPT recently completed its annual state of rehab therapy survey , and we found some really interesting trends: some positive—and some, well, less-than positive. For starters, as WebPT President Heidi Jannenga wrote here , “the data showing the distribution of men and women in leadership roles appears to be evening out, which means more women are stepping up to take on bigger professional challenges.” That’s a good thing. Unfortunately, though, we also found that the majority of …

  • The Ultimate Guide to Using Reports in WebPT Image

    articleJun 29, 2018 | 9 min. read

    The Ultimate Guide to Using Reports in WebPT

    The word “report” often carries a slightly negative connotation. After all, who honestly gets pumped up about things like book reports, progress reports, or TPS reports ? But, when it comes to boosting and maintaining the health of your business, reports can be extremely valuable. And because there are already tons of awesome, easy-to-use reports available within WebPT, you don’t have to go far to take advantage of these tools. Plus, we recently launched Analytics , so …

  • The Tech Effect: 3 Ways Your PT Support Staff are Ruining the Patient Experience Image

    articleJun 21, 2018 | 4 min. read

    The Tech Effect: 3 Ways Your PT Support Staff are Ruining the Patient Experience

    Many practices employ physical therapy techs to help progress patients through their in-clinic exercises when a therapist has multiple patients in the office at the same time. While techs can help enable therapists to manage larger patient loads —thereby improving patient access to care and increasing revenue for the business—there may be a cost associated with this common business practice. And that’s especially true if your techs aren’t practicing at the top of their game. In fact, …

  • The True Cost of a Denied Claim in Your PT Practice Image

    articleJun 15, 2018 | 5 min. read

    The True Cost of a Denied Claim in Your PT Practice

    Claim denials are the worst. Not only does remedying them require additional time and resources, but they also delay cash flow—a situation that can be difficult for practices to navigate. While you may be tempted to overlook one or two denials, these pesky problems add up quickly—and even a couple can point to a much larger issue. And that issue that could cost your clinic a lot of money. Here’s what you need to know about the …

  • 4 Written Policies Your Rehab Therapy Practice Absolutely Must Have Image

    articleJun 1, 2018 | 7 min. read

    4 Written Policies Your Rehab Therapy Practice Absolutely Must Have

    Written policies and procedures are standard practice in any business—and they’re absolutely crucial for businesses in health care. After all, they’re important an important means of legal and financial protection. Plus, it’s imperative that your patient-consumers know what to expect from you—and what you expect from them—from the get-go. And the same goes for your employees. The best way to accomplish all that is to put everything in writing. With that in mind, here are four written …

  • Ditch the Carrots and Sticks: 4 Ways to Motivate Your Patients Image

    articleMay 25, 2018 | 4 min. read

    Ditch the Carrots and Sticks: 4 Ways to Motivate Your Patients

    For most patients, physical therapy takes a long time—much longer than many other types of care. Improvements happen slowly, and progress isn’t always immediately noticeable. So, how do you keep patients engaged enough to continue working hard—inside and outside of the clinic—when they start to question the effectiveness of your treatment? Well, you ditch the carrots and sticks in favor of motivation techniques that really work. Here are four strategies you can implement today to better motivate …

  • Common Questions from our Art of Discovering and Selling Value Webinar Image

    articleMay 16, 2018 | 12 min. read

    Common Questions from our Art of Discovering and Selling Value Webinar

    Earlier this week, WebPT President Heidi Jannenga, PT, DPT, ATC/L, and guest host Tannus Quatre, PT, MBA, hosted a webinar designed to help physical therapists learn the art of discovering—and selling—their value. While PTs have historically shied away from sales, in today’s evolving healthcare ecosystem, it’s absolutely imperative that all providers—and especially specialists such as rehab therapists—excel at positioning the benefits of their services in such a way that resonates with patients, payers, and referral sources. At …

  • 6 Signs It's Time to Expand Your Rehab Therapy Practice Image

    articleMay 14, 2018 | 6 min. read

    6 Signs It's Time to Expand Your Rehab Therapy Practice

    So, you’ve started a physical therapy clinic —and grown it into a thriving, successful business. Is it time to expand further—to bring in a partner to complement your service offerings , hire additional employees to round out your schedule, or even open up another location (or maybe a few)? While it may be tempting to expand as soon as you start turning a profit, there’s a good reason to make this next decision carefully. After all, overexpansion …

  • What’s Wrong With Physical Therapy Marketing Today Image

    articleMay 7, 2018 | 7 min. read

    What’s Wrong With Physical Therapy Marketing Today

    There’s a lot at stake when it comes to successfully marketing your physical therapy practice —as well as your profession. But unfortunately, many physical therapists avoid the topic altogether. After all, marketing is closely related to sales—and sales often gets a bad rap. But, we’re not about the hard-ball, cringe-worthy, manipulative sales tactics that make us all uncomfortable; instead, we’re all about positioning your value in such a way that your audience can actually relate to it—and …

  • PT or PTA: Who to Hire—and When Image

    articleApr 18, 2018 | 6 min. read

    PT or PTA: Who to Hire—and When

    If your staff is feeling overworked and overwhelmed, then it’s high-time to make a change—and that change may very well entail adding to your headcount (and your payroll ). But, a smart practice—and a smart leader—will want to maximize those dollars by making the right hire. Do you really need another full-time therapist? Maybe—but maybe not. Instead, perhaps you need a per diem therapist —or a PTA. Before you post that job description , take a look …

  • We Can't Take Direct Access Patients—and Other Lies That are Killing Your PT Practice Image

    articleApr 10, 2018 | 7 min. read

    We Can't Take Direct Access Patients—and Other Lies That are Killing Your PT Practice

    Running a successful practice can be challenging—especially given the current payment climate. Add in the potential pitfalls of making a bad hire and the staggeringly high percentage of patients who drop out of therapy before completing their course of care, and you have a veritable minefield to traverse. So, don’t make it harder than it has to be by convincing yourself (or your staff) that you can’t take direct access patients in your state. As it stands, …

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