Today’s post comes from Ian Kornbluth, PT, MPT, Neurac Cert., and owner of the Neurac Institute for Physical Therapy in Princeton, New Jersey. Thanks, Ian!
Today's physical therapy clinic faces pressures from declining insurance reimbursements, increasing facility and staff expenses, and a fierce competitive landscape. But you can change the game by investing wisely in new equipment and corresponding treatment programs.
As an out-of-network provider, I offer a unique perspective when it comes to selecting equipment; I constantly search for creative ways to maximize use of my valuable treatment space and get better results for my patients while differentiating myself from the competition. For example, we embraced Pilates roughly five years before it went “mainstream” within the therapy realm. Now, we have the revolutionary Redcord system (see below to learn more) developed by physiotherapists in Norway.
