WebPT Blog - personal health monitoring devices
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5 CommentsJul 5, 2012| by Charlotte Bohnett
We all want to lead a healthy lifestyle but can too much technology be problematic? This past Tuesday, Erica and I covered 12 personal health monitoring devices for the health 2.0 lifestyle. In today’s post, let’s talk about real user experience: the good, the bad, and the gimmicky.
In an article posted on AllThingsD.com, Andy Smith, CEO of IAC-owned DailyBurn, told reporter Lauren Goode that today’s fitness tracking devices border on gimmicks: “I feel like these are not quite a gimmick, but are close to it...You get people to spend $100 to $150 bucks on something that’s just a glorified accelerometer—which, by the way, you have in your phone, too.”
Smith’s company, the Daily Burn (once upon a time known as Gyminee), is a fitness-data-tracking company that pivoted to focus primarily on fitness content because data tracking just wasn’t all that effective. -
Jul 3, 2012| by Charlotte Bohnett
A healthy lifestyle is hard to achieve without accountability, and what better way to hold yourself accountable than with the latest, greatest, wifi and social-enabled gadgetry on the market? Here, fellow copywriter Erica and I break down 12 products—ranging from full wellness to just sleep—that offer super slick devices with corresponding, user-friendly management programs.
Complete Health & Wellness
FitBit is the ultimate health and wellness monitoring system. It’s comprehensive, cohesive, and affordable. A wifi-enabled scale tracks weight, body fat percentage, and BMI, and a personal monitoring device tracks everyday steps, stairs climbed, calories burned, heart rate, and sleeping habits. Both transmit data to a personalized dashboard, accessible online and through a mobile app, where you can track meals, workouts, and share with friends on social media sites. Mind blown yet? Well, throw in a yearly membership fee and you can also get in-depth analytical reporting, personal training, peer rankings, and detailed tracking capabilities.
Jawbone UP is FitBit minus the scale, and instead of a USB-shaped clip-on monitoring device, the UP device is an inconspicuous, sleek bracelet. Me rambling on in prose about Jawbone UP is a complete disservice to their marketing. Check out their introductory video, which summarizes UP in very pretty nutshell.




